MINI UK Marketing - Placement Year

BMW Group bmwgroup.com Open · verified Oct 6, 2026

Farnborough Mid-level General Marketing

At a glance

Mid-level General Marketing role at BMW Group. Farnborough.

Pay not stated General Marketing salary

RoleGeneral Marketing

SeniorityMid-level

LocationFarnborough

Role brief

growthroles summary, based on the employer's posting.

What you'll do

Help the team deliver UK campaigns for the MINI brand and new model launches, contributing to campaigns and major events
Send weekly bulletins and performance dashboards to internal colleagues, then share competitor findings each month
Coordinate working groups on key topics and help plan team engagement, including gatherings and social activities
Assist with budget processes by liaising with purchasing, creating purchase orders and handling month-end tasks

What you bring

You are working toward a bachelor's degree and expect to graduate with at least a 2:2
You have a genuine interest in MINI and marketing, and can judge creative work against the brand's style and voice
You bring strong communication and relationship skills, careful attention to detail, and the ability to meet deadlines

Who this fits

This placement suits a student seeking practical experience across marketing campaigns, communications, events or partnerships. You must return to your studies for at least six months after the placement and provide evidence that you are permitted to work in the UK. The role is based in Farnborough.

From the employer

YOUR INTERNSHIP STARTS WITH WHAT ENGAGES YOU.

We believe in creating an environment where our interns really can learn by doing during their time with us and where they are given their own areas of responsibilities from the start. That’s why our experts treat you as part of the team from day one, encourage you to bring your own ideas to the table – and give you the opportunity to really show what you can do.

MINI UK Marketing - Placement Year (July 2027)

BMW UK, Farnborough.

We are looking for confident and eager to learn individuals to join us and have four roles available within the MINI UK Marketing team covering Strategy, National and Retailer Communications, Events and Partnerships.

You will be working in the marketing team who are responsible for the delivery of all UK marketing campaigns, be that for the MINI brand or new model launches. We work with a number of agencies in a dynamic, busy and fun team with a work hard, play hard attitude.

Whilst MINI is part of the BMW Group, it has a very separate brand identity, with the smaller MINI team working autonomously from BMW. Everything from our dress code to office environment is reflective of the MINI brand.

What awaits you:

Our team structure allows you to take full responsibility for projects, operating as a key and valued member of the department from day one.
Collaboration with the wider team to deliver exciting campaigns and major events.
Coordinating and publishing weekly bulletins and key performance dashboards to internal stakeholders, as well as monthly competitor analysis.
Administration and steering of key focus topic working groups.
Support with developing the MINI team engagement strategy, including helping to organise team days and social activities.
Support the finance process for the overall multi-million-pound budget. This will include working with purchasing, raising purchase orders and completing month end.
Wider professional development opportunities across the BMW Group.

What should you bring along?

Studying towards a bachelor's degree and on track to achieve at least a 2:2 - a degree in Business Studies, Marketing would be advantageous but not essential.
Strong relationship building skills and excellent inter-personal abilities, alongside exceptional written and verbal communication.
Excellent IT skills alongside a willingness to understand and use new systems and technology.
A well-rounded individual with a good mix of numerical and creative skills.
Self-motivated, well organised, and able to manage your time and complete tasks before deadlines.
Strong attention to detail, coupled with the ability to provide considered feedback to marketing agencies and colleagues.
A team player with a helpful, can-do attitude.
A genuine passion for MINI and Marketing is essential.
The ability to clearly understand the MINI brand tone of voice and creative style to provide relevant feedback and input on projects.
A UK driving license is advantageous but not essential.

What can you look forward to?

Great Pay – A competitive annual salary, 27 days holiday per annum (pro rata to your contract) and an attractive pension scheme.
Rewarding Work-Life Balance – Be part of a supportive and inclusive environment where you can learn, grow, and contribute to the future of luxury automotive excellence.
Exciting Additional Benefits – You will have the opportunity to enjoy other employee benefits, a subsidised on-site restaurant and access to our Advantages scheme which gives you a range of offers and discounts.

What do you need to do now?

If you apply, the next stages of the recruiting process include a virtual assessment centre and an in-person interview with the hiring manager.

Please note:

To be eligible for this position, you must be returning to your studies, for a minimum of 6 months, after completion of this placement. You must be able to provide proof of your legal right to work in the UK.

We are committed to promoting equal opportunities in employment and job applicants will receive equal treatment regardless of disability, age, gender reassignment, marital or civil partner status, pregnancy or maternity, race, colour, nationality, ethnic or national origin, religion or belief, gender, sex or sexual orientation.

At the BMW Group, we place great importance on equal treatment and equal opportunities. Our recruiting decisions are based on the personality, experience, and skills of the applicants.

Closing date for applications: Sunday 18th October 2026

Any further questions? Email us on recruitment-uk@bmwgroup.com