Senior Sponsorship Account Lead – Sport
Betway Group (Betway Africa) Open · verified Oct 16, 2026 At a glance
Senior Account Management role at Betway Group (Betway Africa). Johannesburg · full-time.
Pay not stated
growthroles summary, based on the employer's posting.
What you'll do
- Build working relationships with the Betway SA20, SA Rugby and 4Racing rights holders
- Use research and data to shape sponsorship approaches, then plan activations for each property each year
- Set and track property budgets, prepare activation budgets for approval, and report on spend quarterly
- Prepare and present monthly plans and sponsorship status updates for each property
- Negotiate sponsorship extensions and renewals, keep contracts current with legal counsel, and compare competitor activity and features
What you bring
- You communicate clearly in writing and conversation, including when explaining complex ideas
- You can organise several projects at once, with close attention to detail and ownership of your work
Who this fits
This senior account role suits someone who can coordinate sponsorship work across several properties and teams. You’ll need to be available for long hours and weekends during sports events. Shortlisted applicants may be assessed, and the hiring process includes qualification verification plus credit and criminal record checks.
From the employer
Kick-start your career in the online gaming world and experience the very latest in technology and innovation.
What you’ll do
You’ll take ownership of work that gives us our competitive edge, including:
- Manage the relationship with the various rights holders.
- Betway SA20 team
- SA Rugby team
- 4Racing
- Develop sponsorship strategies and activation plans with insights from market research and data
- Compile activation plans per property per annum that aligns to our strategy
- Manage and maintain budgets for each respective property
- Develop sponsorship activation budgets for approval
- Manage budget reporting quarterly
- Prepare monthly sponsorship status proposals
- Compile and present monthly plans for each property that align to strategy
- Conduct negotiation of extension and renewals of sponsorship agreements
- Work closely with legal counsel to ensure contracts are up to date and negotiated accordingly.
- Research and update competitor database to conduct comparative analysis of marketing activities, product, new features etc.
- Marketing activities in our sector
- Product features
- New features
- New sponsorships
This list covers your core responsibilities – with plenty of room to stretch, explore and take on new challenges as we grow.
What you’ll bring
You’re someone who brings:
- Clear, confident communication (written and verbal), and the ability to breakdown complex ideas
- A collaborative mindset, working smoothly with cross‑functional teams to hit shared goals
- Strong organisational skills and the ability to manage multiple projects without dropping the ball
- Exceptional attention to detail and a commitment to high‑quality work
- Adaptability – you stay sharp, productive and positive in fast‑moving environments
- Accountability – You take ownership and accountability of all your work
- Flexibility – ready to work long hours and over weekends whilst sports events are taking place
Desirable skills you’ve got up your sleeve
It would be great if you also have some of the following skills:
- In-depth knowledge of sports betting markets, including odds calculation, betting types and market trends
- Previous experience in the sports industry, with a strong understanding of rights holder and agency relationships
- Familiarity with gambling regulations and compliance requirements in various jurisdictions, ensuring adherence to legal standards
- Experience in developing and executing sponsorship activation strategies
- In depth knowledge of various sporting codes
*Please note we will apply relevance to our Talent Management and Talent Development Programme as part of our recruitment process.
*Shortlisted candidates may need to complete an assessment.
This position requires trust and honesty it has access to customers financial details - therefore a credit and criminal record check will be conducted. The qualifications identified herein are an inherent job requirement; therefore, a qualification verification check will be done. By applying for this role, and supplying the necessary details, you hereby grant us permission to apply for these checks. This will be done in a confidential manner, and solely for the purposes of verification.
Should you not hear from us within 2 weeks, please deem your application as unsuccessful.
The perfect place to work, play and grow!
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