Marketing Manager
At a glance
Manager-level General Marketing role at Basic Capital. New York · full-time · no salary stated · we estimate $80,000–$137,500.
Basic Capital has not published a salary for this role. The figure below is our estimate, not theirs.
growthroles summary, based on the employer's posting.
What you'll do
- Build and refresh deal materials with sales, helping CFO and HR buyers understand the product
- Create launch assets for new features, such as LinkedIn posts, explainer videos and announcements
- Publish recurring newsletters on product, events and industry subjects
- Run events, conferences and campaigns, handling venues, vendors and production
- Measure how marketing contributes to pipeline and closed deals, then expand what performs
What you bring
- At least four years in marketing, with B2B experience included
- A track record creating materials for sales conversations
- You can explain intricate finance or technology offerings in writing
- You have run events or campaigns, managing vendors, budgets and schedules
- You use AI tools each day and have working knowledge of Figma
Who this fits
This role suits a marketing manager who can balance content production, project coordination and decisions about what to create next. You’ll work in person at the Tribeca office five days a week.
From the employer
About Basic Capital
Basic Capital is a fintech company disrupting America's $1T retirement industry by building the mortgage for retirement, unlocking market ownership, and making wealth accessible to every American. Our mission is to create products, platforms, and a credit marketplace that power a fundamentally new retirement system.
Our founding team includes leaders from Goldman Sachs, Uber, Block, Stripe, and Robinhood. We're backed by top investors such as Lux Capital, Forerunner Ventures, BoxGroup, SVAngel, Inspired Capital, and Henry Kravis. Based in Tribeca, NYC, we're assembling a lean, high-performance team committed to reducing wealth inequality. This role is in person five days a week at our Tribeca office.
For more information, visit Basic Capital's website.
This role
We're hiring a Marketing Manager to own product marketing, sales materials and collateral, and events. Our buyers are CFOs and HR leaders at high-growth companies.
This role will own: the materials our sales team uses in deals, launch content for new features, our product newsletter, and events. Expect your time to split roughly evenly between producing content, project management, and big-picture work on what to make next.
You will
Create and maintain sales collateral, working with the sales team to communicate our product effectively and help buyers make informed decisions
Write launch content for new features: LinkedIn posts, explainer videos, and announcements
Own regularly published newsletters around product, events, and industry topics
Plan and run events, conferences, and campaigns, including venues, vendors, and production
Track how all of it turns into pipeline and closed deals, to double-down on things that work the best
Required Competencies
4+ years of marketing experience, including B2B
Experience creating sales collateral
Clear writing about complex financial or technical products
Experience running events or campaigns, including vendors, budgets, and timelines
Comfort with pipeline metrics, such as how many event attendees convert to demos
Daily use of AI tools in your work
Working knowledge of Figma
Preferred Competencies
Experience marketing to CFOs, finance, or HR buyers
Marketing experience at a well-known company
Background in retirement, benefits, payroll, or financial services
Video production experience
Experience with Framer or building web pages with AI coding tools
Cultural Fit
High agency: You believe the world is malleable and want to shape it to your vision.
High tastes: You have strong opinions on what “good” looks like in your field. Craftsmanship matters.
Friction friendly: We debate pretty hard. Friction polishes the work. You challenge and expect to be challenged. Compromise leads to mediocrity.
Tenacity: Relentless work ethic in the face of adversity and rejection.
Grand ambition: We’re energized by people’s dreams, for the world and for themselves. Energize us.About Basic Capital
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