Business Development Manager
New York Manager Business Development
At a glance
Manager-level Business Development role at Barco. New York · $110,000–$123,000 base.
SalaryStated by Barco
$110,000 – $123,000
Base salary for this role, in USD per year, as published in the posting.
RoleBusiness Development
SeniorityManager
LocationNew York
Base pay$110,000–$123,000
PostedOct 5, 2026 · 1d ago
Role brief
growthroles summary, based on the employer's posting.
What you'll do
- Move regional sales opportunities from first outreach through signed business, working toward assigned targets
- Show healthcare teams how medical imaging displays work, then present their clinical, operational and financial value
- Build territory plans and grow strategic accounts while finding and qualifying new prospects
- Explain product distinctions to clinical and technical buyers, and support channel and distribution partners
- Track opportunities in CRM and represent the team at healthcare events and trade shows
What you bring
- At least five years of successful selling in a complex B2B setting
- A record of meeting or exceeding sales goals, with direct work alongside physicians and clinical decision-makers
- Hands-on use of CRM tools to track prospects and manage the sales pipeline
- Ability to travel as much as seventy percent within your assigned territory
Who this fits
This manager role suits a consultative seller who can present technical products and navigate complex healthcare buying groups. Expect substantial travel within the territory, up to seventy percent. A bachelor's degree is preferred.
From the employer
Overview
Barco is a global leader in healthcare technology, delivering innovative visualization and imaging solutions that help healthcare providers improve clinical outcomes, enhance workflow efficiency, and support better patient care.
As part of continued growth, the organization is seeking an experienced Business Development Manager to drive sales and market expansion within a designated territory. This individual will be responsible for building strong customer relationships, developing new business opportunities, and positioning advanced medical imaging solutions with hospitals, health systems, imaging centers, and other healthcare organizations.
Position Summary
The Business Development Manager will effectively communicate the clinical, operational, and financial value of the company's healthcare imaging solutions to healthcare providers and decision-makers. This role requires a consultative sales approach, strong presentation skills, and the ability to navigate complex healthcare sales cycles. communicate with end users and partners to ensure that the company’s clinical, operational, and financial solution advantages are clearly understood. Barco provides "best in class" medical grade display solutions designed for radiology, mammography, cardiology, clinical imaging, surgical and other primary imaging applications.
Key Responsibilities
- Achieve assigned regional sales objectives and manage opportunities from prospecting through closure.
- Conduct product demonstrations and presentations for healthcare organizations and clinical end users.
- Communicate value propositions to key stakeholders, including Radiology Directors, Chiefs of Radiology, Clinical IT leaders, Purchasing teams, and department leadership.
- Develop and execute territory business plans and strategic account growth initiatives.
- Identify, qualify, and pursue new business opportunities through prospecting, networking, and relationship building.
- Maintain and expand relationships with existing customers while developing new customer accounts.
- Effectively articulate technical product features, benefits, and differentiators to clinical and technical audiences.
- Support channel partners, integrators, distributors, resellers, and strategic business partners as needed.
- Maintain accurate sales activity and pipeline management through CRM systems.
- Represent the organization at industry conferences, customer events, and trade shows.
- Minimum of 5 years of successful sales experience in a complex B2B environment.
- Healthcare IT, medical device, medical imaging, diagnostic imaging, or capital equipment sales experience strongly preferred.
- Experience working directly with physicians and clinical decision-makers.
- Demonstrated history of achieving or exceeding sales targets.
- Strong prospecting, negotiation, presentation, and relationship-building skills.
- Experience utilizing CRM systems for pipeline and opportunity management.
- Formal sales methodology training (e.g., Miller Heiman, SPIN Selling, Challenger, or equivalent) is preferred.
- Proficiency with Microsoft Office applications, including Excel, PowerPoint, and Word.
- Ability to present and demonstrate technical products effectively.
- Willingness and ability to travel up to 70% within the assigned territory.
- Bachelor's degree preferred.
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