Marketing & Communications Specialist
At a glance
Mid-level Communications role at Alfa Laval. Taipei · full-time.
Pay not stated Communications salary
growthroles summary, based on the employer's posting.
What you'll do
- Build local marketing plans around business priorities and brand direction, then carry them through to launch
- Run campaigns across digital, social, email, events and public relations to reach customers through multiple channels
- Write, edit and adapt English and Traditional Chinese content for websites, social posts, emails and campaign pages
- Work with sales teams on lead generation, and organize trade shows, seminars, webinars and customer events
- Review campaign results, recommend improvements and keep budgets, schedules and deliverables on track
What you bring
- A bachelor’s degree in marketing, communications, business administration, journalism or a related area
- Three to five years in marketing, communications, digital marketing or a comparable role
- Practical experience delivering campaigns, creating content, managing digital and social channels, and coordinating events
Who this fits
This individual-contributor role suits someone who can work independently while coordinating with sales, regional and global marketing teams, agencies and other partners. The work is based in Taiwan and calls for English and Traditional Chinese content.
From the employer
Every day, we get opportunities to make a positive impact – on our colleagues, partners, customers and society. Together, we’re pioneering the solutions of the future and unlocking the full potential of precious resources. Trusted to act on initiative, we challenge conventional thinking to develop world-leading technologies that inspire progress in vital areas, including energy, food, water and shipping.
As we push forward, the innovative, open spirit that fuels our 140-year-old start-up culture and rapid growth also drives our personal growth. So, as we shape a more resourceful, less wasteful world, we build our careers too.
About this Job
Alfa Laval is seeking a proactive and creative Marketing & Communications Specialist to support our business growth and strengthen our brand presence in Taiwan.
This individual contributor will develop and execute integrated marketing and communication projects across digital and offline channels. The successful candidate will collaborate closely with local sales teams, regional marketing community, external agencies, and other key stakeholders to deliver effective, measurable, and brand-consistent initiatives
Key Responsibility
- Develop and execute local marketing and communications plans aligned with business priorities and Alfa Laval’s brand strategy.
- Plan and implement integrated campaigns across digital, social media, email, events, public relations, and other relevant channels.
- Create, edit, localize, and manage marketing content in English and Traditional Chinese.
- Manage local digital channels, including website content, social media, email marketing, and campaign landing pages.
- Support lead generation and customer engagement activities in close cooperation with sales and business teams.
- Coordinate trade shows, seminars, webinars, customer events, and internal communication activities.
- Manage relationships with external agencies, media partners, event organizers, and suppliers.
- Ensure that all communications comply with Alfa Laval’s brand guidelines and corporate standards.
- Track campaign performance, analyze results, and provide recommendations for continuous improvement.
- Manage assigned marketing budgets, timelines, and deliverables.
- Collaborate with regional and global marketing teams to adapt and implement relevant campaigns in the Taiwan market.
- Support other marketing and communications projects as required.
Qualifications and Experience
- Bachelor’s degree in Marketing, Communications, Business Administration, Journalism, or a related field.
- 3–5 years of relevant experience in marketing, corporate communications, digital marketing, or a similar role.
- Hands-on experience in campaign execution, content development, digital marketing, social media, and event management.
- Ability to manage multiple priorities and deliver high-quality work within deadlines.
Key Competencies
- Proactive, accountable, and results oriented.
- Strong communication and interpersonal skills.
- Creative thinking combined with commercial awareness.
- Organized, and with the ability to work independently, identify issues, and develop practical solutions.
- Collaborative and comfortable working in a matrixed, international organization.
- Curious, adaptable, and eager to learn about technologies, industries, and customer needs.
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