Marketing Strategy & Planning, Consultant

AIA Open · verified Oct 6, 2026

Kuala Lumpur Full-time Mid-level General Marketing

At a glance

Mid-level General Marketing role at AIA. Kuala Lumpur · full-time.

Pay not stated General Marketing salary

RoleGeneral Marketing

SeniorityMid-level

LocationKuala Lumpur

EmploymentFull-time

PostedJul 1, 2026 · 3mo ago

Role brief

growthroles summary, based on the employer's posting.

What you'll do

Prepare marketing QBR and MBR reports by gathering stakeholder data, analyzing it, and checking accuracy and strategic alignment
Keep Marketing and Squad Power BI dashboards current by agreeing requirements, coordinating implementation, and supporting user testing
Build executive-ready PowerPoint materials for the Chief Marketing Officer, shaping stakeholder input into clear decision-making narratives
Coordinate Marketing’s annual strategic planning submissions, compiling presentation materials and resolving information gaps

What you bring

A degree in actuarial studies, marketing or business administration
At least five years of relevant experience, preferably in an insurance product role
Strong written and spoken English and Bahasa Malaysia
Working knowledge of Microsoft Office applications

Who this fits

This role suits someone who can turn marketing data and stakeholder input into reports, dashboards and senior-leadership presentations. It is based in Kuala Lumpur and involves coordinating with Marketing, distribution and other teams. Power BI and advanced PowerPoint skills are described as advantages.

From the employer

FIND YOUR 'BETTER' AT AIA

We don’t simply believe in being ‘The Best’. We believe in better - because there’s no limit to how far ‘better’ can take us.

We believe in empowering every one of our people to find their 'better' - in the work they do, the career they build, the life they live and the difference they make. So that together we can support even more people - including our own - to live Healthier, Longer, Better Lives.

If you believe in better, we’d love to hear from you.

About the Role

Support the development and execution of strategic Marketing initiatives that is aligned with the company’s strategic priorities and vision, increasing value to the company and its stakeholders.

Support Marketing Division with management reporting and business reviews requirements to support informed strategic business decisions.

Roles and Responsibilities:

To prepare, coordinate and support local and group management reporting requirements for Marketing Division such as QBR and MBR reports and any ad hoc requests, and includes responding or providing any clarifications as necessary. This will involve drafting the initial reports, coordinating and follow-up with relevant stakeholders to provide the required data or information, conduct analysis or generate insights within the set timeline, reviewing the content to ensure quality and consistency, alignment to overall marketing and business strategy and meeting management’s expectations.
To manage Power BI dashboards for Marketing Division and Squads (where aligned) to ensure the availability of timely data and insights to support timely monitoring and effective responses to sales and market conditions as well as supporting management reports. This will include leading discussions with various stakeholders such as Marketing team leads, Squad leads, Actuarial, SBP, Data Engineering and Data Insights team to align on requirements and expectation, implementation including preparing requirements, conducting UAT and other support as necessary.
Support the design and creation of PowerPoint presentation materials for the Chief Marketing Officer for various executive decision making, business update and new product launches. This includes developing strategic story-telling, close collaboration with Marketing team leads, distribution channels, and other stakeholders to gather inputs and align messaging cross stakeholders, and creating clear, well‑structured materials and executive-friendly insights for senior management review. Provide supporting information and clarifications as required.
To support in the planning and preparation of materials including presentation decks and finalization of submission for the annual strategic planning exercise for Marketing Division. This will include participating in discussions and coordination with Marketing team leads, distribution channels and other stakeholders necessary for alignment, preparation and compilation of submission materials for various stakeholders, review and provide relevant information and clarifications where required.
To perform other responsibilities and duties periodically or involve in ad hoc initiatives/special project as assigned by supervisor to meet business needs and/or other regulatory/compliance requirements.

Minimum Job Requirements:

Degree in Actuarial, Marketing or Business Administration.
Minimum 5 or more years of relevant working experience, preferably in product related role of insurance industry.
Good command of English and Bahasa Malaysia (both written and spoken).
Good communication, presentation and interpersonal skills.
Possess good problem-solving and analytical skills, ability to think strategically and execute methodically. Power BI knowledge is added advantage.
Proficient in Microsoft Office applications. Advanced PowerPoint knowledge is added advantage.

Build a career with us as we help our customers and the community live Healthier, Longer, Better Lives.

You must provide all requested information, including Personal Data, to be considered for this career opportunity. Failure to provide such information may influence the processing and outcome of your application. You are responsible for ensuring that the information you submit is accurate and up-to-date.