Marketing Senior Manager - Accenture Edge
At a glance
Senior General Marketing role at Accenture. Remote, Canada · full-time · CA$121,750–CA$242,800 base.
growthroles summary, based on the employer's posting.
What you'll do
- Turn business priorities into marketing plans spanning acquisition, growth, retention and reputation
- Build joint campaigns with technology partners, including co-marketing, go-to-market activity and partner funding
- Shape buyer messaging and develop content, client stories and seller materials for different channels and markets
- Coordinate integrated demand programs with campaign and market teams to reach mid-market buyers and build qualified pipeline
- Track results against agreed metrics, improve programs with analytics, and oversee budgets, business cases and approvals
What you bring
- At least ten years in B2B marketing, including five or more supporting technology products, services or solutions
- English fluency for frequent work with multinational teams where English is the shared language
Who this fits
This senior role suits an experienced B2B marketer comfortable owning broad marketing work with limited guidance. You’ll collaborate across global teams and help coach colleagues. The position is remote and based in Toronto.
From the employer
Accenture Edge is a new business built for mid-market companies—those with revenues between $300M and $3B—who are ready to harness AI and technology to compete at a new level. We bring the depth of expertise Accenture has built serving the world's largest companies, right-sized and fit for purpose, backed by the world's leading technology ecosystem partnerships. We are platform-led, partner-powered, and built for speed.
Together, we're building something new, something brilliant, something bold—and we want you to be part of it. Day in and day out, we build and broaden relationships with mid-market clients to expand our perception, relevance, brand love, and most of all, help our clients create 360° value.
As Marketing Senior Manager for Accenture Edge globally, you will contribute across the full marketing agenda — from strategy and partner engagement to content, demand generation, and performance. You will bring significant depth of experience to the work, helping the team navigate complexity, make sound decisions, and reach strong outcomes with limited guidance and feedback.
So why you?
You bring perspective, sound judgement, and a collaborative approach to the work. You understand the client, the business goal, and the broader context, and you use your experience to anticipate needs, connect the dots, and help others move forward. You take ownership, seek input where it adds value, and remain open to feedback. You have an unwavering commitment to inclusion and the drive to make the work exceptional.
Key Responsibilities
- Work with business stakeholders to translate Accenture Edge priorities into marketing strategy, plans, and programs across acquisition, growth, retention, and reputation.
- Represent the client, their challenges, and business goals to inform targeting, segmentation, campaign planning, and activation.
- Build and manage joint marketing plans with priority technology partners, including co-marketing, joint GTM moments, MDF activity, and differentiated market approaches.
- Develop and apply Accenture Edge messaging across market positioning, buyer journeys, solution narratives, content, and seller enablement.
- Build and manage core content assets, business rhythms, acquisition stories, and client moments, tailoring them for channels, partners, and local market activation.
- Work across campaigns and market units to deliver integrated demand generation programs that reach mid-market buyers and contribute to qualified pipeline.
- Collaborate across the global marketing team, sharing experience, coaching others, and helping the team deliver strong, consistent outcomes.
- Measure marketing against agreed-upon metrics and use data and analytics to identify insights and drive continuous improvement.
- Support effective budget management, business cases, approvals, and operational discipline.
Basic Qualifications
- Minimum of 10 years of B2B marketing experience
- Minimum of 5 years of marketing experience supporting technology products, services, or solutions.
- English is required for this position as this role will be aligned to multi-national teams where English is the common language across our North America Market. Due to the significant high volume of interactions with these English-speaking multi-national teams, which is inherent to this position, it is not possible to reorganize the company's activities to avoid this requirement.
Preferred Qualifications
- Expertise in mid-market, demand generation, and partner or ecosystem marketing
- Full-funnel marketing experience: events, social media, email, direct mail, and digital channels.
Professional Skills Requirements:
- Experience with CRM and marketing automation platforms
- Proven track record building and scaling high-performance global marketing teams.
- AI fluency — able to set an AI-first direction for the team and embed intelligent tools across the marketing function.
- Comfort with marketing analytics, attribution modelling, and performance dashboards.
- Strong stakeholder management skills; ability to operate and build relationships at senior levels in a matrixed organization.
- Creativity, flair, and genuine innovation in how to achieve differentiation.
Information on benefits is here.
Role Location Annual Salary Range British Columbia/Ontario/New Brunswick $121,750 to $242,800 La rémunération chez Accenture varie en fonction d’un large éventail de facteurs, incluant, notamment, le lieu de travail, le rôle, l’ensemble de compétences et le niveau d’expérience propre au poste. Tel qu’exigé par la loi locale, Accenture offre une fourchette salariale raisonnable pour les postes qui peuvent être pourvus, comme indiqué ci-dessous. Le recrutement pour ce poste vise à pourvoir un tout nouveau rôle. La fourchette de rémunération de base indiquée ci-dessous est destinée à servir de référence pour refléter la majorité des offres pour ce poste. Elle ne constitue pas une limite maximale – dans certains cas, la rémunération réelle peut dépasser cette fourchette lorsque cela est approprié.Pour des renseignements sur les avantages, cliquez ici.
Lieu du poste Fourchette salariale annuelle Colombie-Britannique/Ontario/Nouveau-Brunswick $121,750 to $242,800About Accenture
Accenture is a leading global professional services company that helps the world’s leading businesses, governments and other organizations build their digital core, optimize their operations, accelerate revenue growth and enhance citizen services—creating tangible value at speed and scale. We are a talent- and innovation-led company with approximately 791,000 people serving clients in more than 120 countries. Technology is at the core of change today, and we are one of the world’s leaders in helping drive that change, with strong ecosystem relationships. We combine our strength in technology and leadership in cloud, data and AI with unmatched industry experience, functional expertise and global delivery capability. Our broad range of services, solutions and assets across Strategy & Consulting, Technology, Operations, Industry X and Song, together with our culture of shared success and commitment to creating 360° value, enable us to help our clients reinvent and build trusted, lasting relationships. We measure our success by the 360° value we create for our clients, each other, our shareholders, partners and communities.Visit us at www.accenture.com
Equal Employment Opportunity Statement
We believe that no one should be discriminated against because of their differences. All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, military veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by applicable law. Our rich diversity makes us more innovative, more competitive, and more creative, which helps us better serve our clients and our communities.