Europe Regional Sales & Business Development Manager, Building Automation
At a glance
Mid-level Business Development role at Abb. 6 Locations · full-time.
Pay not stated
growthroles summary, based on the employer's posting.
What you'll do
- Create European growth plans from building automation market trends and customer needs
- Drive sales programs with local teams across commercial and hospitality accounts
- Shape pricing approaches and business models with Strategy and Sales Excellence
- Lead sales and product marketing specialists across four European countries
- Represent building automation solutions at events while building client and industry relationships
What you bring
- A degree in engineering, preferably control and automation, electronics, energy, or software
- More than ten years working with European building automation solutions in business development, sales leadership, or marketing
- Working knowledge of KNX, digital business models, and building automation market dynamics
- Experience motivating multicultural teams and delivering change in international organizations
Who this fits
You will suit a senior commercial leader who can turn customer requirements into practical solutions and execute across sales, marketing, product management, and operations. The role leads a team spanning four European countries and uses a hybrid work model. Preferred locations are in Europe, including Italy, Germany, Spain, the UK, Switzerland, and Austria.
From the employer
At ABB, we help industries run leaner and cleaner—and every person here makes that happen. You’ll be empowered to lead, supported to grow, and proud of the impact we create together. Join us and help run what runs the world.
This position reports to:
Head of Sales & Business Development BA__
Your role and responsibilitiesThe Europe Business Development and Sales Manager for Building Automation will play a pivotal role in driving growth and expanding market presence in the region for the Building Automation product portfolio (KNX, HVAC, and IoT) in the European market. This position involves analyzing market trends and customers’ needs to develop strategic plans, leading sales initiatives to achieve revenue targets, and fostering strong relationships with key clients and stakeholders. The manager will lead a team of sales and product marketing specialist in 4 European countries and will collaborate cross-functionally with local sales, marketing, product management, and operations teams to align business objectives while actively engaging in industry networking to promote ABB’s innovative building automation solutions.
The work model for the role is: Hybrid
Preferred location is within Europe including but not limited to Italy, Germany, Spain, UK, Switzerland, Spain, Austria
You will be mainly accountable for:
Market Strategy Development: Analyze market trends and customer needs to create and implement strategic plans for growth in building automation and develop plants to penetrate new markets and expand existing position.
- Sales and Revenue Generation: Lead and drive targeted sales initiatives, collaborating with local sales teams to establish and achieve ambitious revenue targets in the commercial and hospitality segments. Work with Strategy and Sales Excellence manager to develop tailored pricing strategies and business models that reflect market conditions and customer expectations, ensuring competitive positioning and maximizing profitability.
- Customer Relationship Management: Cultivate and maintain strong relationships with key clients, stakeholders, and partners to foster loyalty and long-term engagement. Provide direct sales support by addressing customer inquiries and challenges, delivering product training, and facilitating solutions that enhance customer satisfaction and retention.
- Cross-Functional Collaboration: Collaborate closely with Business Managers KNX and HVAC & IoT, marketing, product management, and operations teams to ensure alignment on business objectives and effective execution of portfolio development initiatives. Support product development efforts by providing market insights and customer feedback, ensuring that new solutions meet the market's evolving needs.
- Networking and Industry Engagement: Represent ABB at industry events, conferences, and trade shows to promote building automation solutions and strengthen brand visibility. Engage with industry associations and networks to build relationships, gather insights, and identify emerging trends, positioning ABB as a thought leader in the building automation market.
Qualifications for the role
- Degree in Engineering (preferably in control and automation, electronics, or energy) or Software; Master’s or MBA is advantageous.
- Over 10 years of relevant experience in building automation solutions within the Europe region, focusing on Business Development, Sales Leadership, or Marketing.
- Strong understanding of building automation technologies, specifically KNX, digital business models, and market trends to effectively develop and position solutions.
- Proven ability to motivate and lead teams in a multicultural environment, successfully executing change initiatives in international organizations.
- Ability to translate customer requirements into actionable solutions, demonstrating strong analytical thinking and commercial acumen to develop business-aligned strategies.
- Self-motivated, resilient, and enthusiastic, with a focus on results-oriented execution, adapting constructively to new ideas and managing ambiguity effectively.
More about us
ABB Smart Buildings digitally transforms commercial, industrial, and residential buildings for the highest comfort, efficiency, safety, and security - enhancing quality of life in buildings of the future through safe, smart, and sustainable electrification solutions, services, and products. We look forward to receiving your application (documents submitted in English are appreciated). If you want to discover more about ABB, take another look at our website www.abb.com.
Building a cleaner, smarter future takes all kinds of minds: the curious, the courageous, and the creative. That's why we welcome people from all backgrounds and experiences.
Ready to make an impact?
Apply today or visit https://www.abb.com to learn more about the impact of our solutions across the globe.
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