Account Executive, SMB - Base44
At a glance
Mid-level Account Executive role at Wix. New York · full-time · $60,000–$85,000 base.
growthroles summary, based on the employer's posting.
What you'll do
- Run outbound prospecting through close for high-growth SMB accounts
- Explain Base44’s AI value in terms that resonate with CXOs, product leads, and founders
- Help build messaging, outreach plans, and customer segments for a repeatable sales motion
- Turn promising prospects into early customers while relaying market feedback to product
- Keep CRM records current and produce reliable forecasts for active deals
What you bring
- At least two years selling B2B technology products, with a record of exceeding quotas
- Experience handling SMB sales with shorter cycles and many active opportunities
- Background with PLG or land-and-expand selling that uses individual contributors to drive adoption
- Enough familiarity with AI, ML, or developer-focused SaaS to discuss technical workflows
- Strong communication skills for adapting complex messages to technical and non-technical buyers
Who this fits
You’ll suit a self-directed seller who can work through ambiguity and help establish a sales process rather than follow a finished one. The role is fully in person, with three days each week at the New York office. Candidates must be based in New York and able to commute to the NYC office.
From the employer
We’re building the foundational Go-To-Market team for Base44, an AI-powered software development platform recently acquired by Wix. In this role, you’ll be at the forefront of a category-defining shift in how software is built- bringing a transformative product to the SMB segments. This is a high-impact, high-velocity role for a seller who thrives in an entrepreneurial environment. You won’t just be following a playbook; you’ll be helping to write it. Working closely with Base44 and Wix leadership, you will drive the full sales cycle, turning technical innovation into tangible business value for our customers.
In your day-to-day, you will:
Manage the full sales cycle from aggressive outbound prospecting to closing high-growth SMB accounts
Turn Base44’s AI capabilities into "business-speak" that resonates with CXOs, Product Leads, and Founders
Shape the foundational sales motion, including messaging, outreach strategies, and customer segmentation to support future scale
Identify and convert high-potential prospects, building the early momentum that defines our market presence
Act as a critical feedback loop between the market and our product team to influence the roadmap and positioning
Maintain a clean CRM and provide accurate deal forecasting to support our rapid growth
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At Wix, we believe our best work happens together. Our work model is fully in person, with 3 days a week from our New York office.
- 2+ years of B2B sales experience in a technology company, with a proven track record of smashing quotas
Experience in SMB environments with shorter sales cycles and high-volume deal flow
Experience with PLG or "land and expand" motions, leveraging ICs to drive organizational adoption
Familiarity with AI, ML, or developer-centric SaaS—comfortable discussing technical workflows with stakeholders
Self-motivated, goal-oriented, and comfortable with the ambiguity of a "startup within a giant" environment
Strong communication skills with the ability to tailor complex messaging to technical and non-technical audiences
At this time, we are seeking NY-based candidates who can commute to our NYC office 3 times per week
We’re Base44, a newly acquired part of Wix, on a mission to change how software gets built. Our AI-powered platform allows anyone to create custom software applications using natural language—no traditional coding required. We operate like a startup within Wix: fast-moving, collaborative, and focused on solving complex problems with simple, elegant solutions.
You’ll play a key role in shaping our go-to-market approach, working closely with our founders and Wix leadership to bring this transformative technology to market.
***
Compensation:
The approximate base compensation is $60,000- $85,000/yr. In addition to the base pay, this role includes variable compensation earned and company RSUs as part of the compensation package.
Final offer may vary and will be determined by various factors including location the role is expected to be performed, shift, candidate profile, and ideal qualifications.
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