Product Growth Manager
At a glance
Mid-level Growth Marketing role at WhyHireWrong?. London · no salary stated · we estimate £56,250–£68,750.
WhyHireWrong? has not published a salary for this role. The figure below is our estimate, not theirs.
growthroles summary, based on the employer's posting.
What you'll do
- Own creator acquisition and sharing loops, improving their measurable effect on the product's k-factor
- Find drop-offs in creator journeys, then test fixes using explicit rules for deciding outcomes
- Run rapid A/B tests to increase creator activation and keep users engaged over time
- Use Amplitude, Mixpanel, or similar tools plus SQL to study behavior and quantify test results
- Improve discovery and engagement with recommendation or ranking teams while building for teen-skewing UGC audiences
What you bring
- You have grown a consumer social or UGC app beyond ten million monthly active users
- You joined before that scale was reached and remained through the company's expansion
- You can work directly with product analytics platforms and SQL to evaluate user behavior
- You have hands-on experience using Statsig, LaunchDarkly, Optimizely, or comparable testing platforms
- You have delivered creator and sharing loops with measurable gains in k-factor impact
Who this fits
This role suits a hands-on product growth specialist from consumer social or UGC, rather than a strictly marketing, paid acquisition, data engineering, consultant, or agency background. You should have worked on products for teen-skewing audiences and avoid an enterprise or B2B-only focus. You must relocate to London for full-time office work by October 2026.
From the employer
About the role
This role owns and optimizes the app's internal growth loops, focusing on creator activation, viral sharing, and high-velocity experimentation. The person in this role will work alongside a small, bureaucracy-free team where every decision has direct impact on the product.
Responsibilities
- Own creator-side growth loops and viral loops with measurable impact on k-factor
- Identify and fix leaks in creator funnels through experiments with clear decision rules
- Run high-velocity A/B testing and experimentation to drive creator activation and retention
- Work with product analytics tools (Amplitude, Mixpanel, or similar) and SQL to analyze user behavior and measure experiment impact
- Use experimentation platforms (Statsig, LaunchDarkly, Optimizely, or similar) to ship and measure growth experiments
- Collaborate with recommendation or ranking teams to improve discovery and engagement
- Build products for a teen-skewing demographic in a consumer social or UGC context
Requirements
- Product growth experience at a consumer social or UGC app that scaled past 10M MAU
- Joined a company during its growth phase (before crossing 10M MAU) and stayed through the climb
- Hands-on experience with product analytics tools (Amplitude, Mixpanel, or similar) and SQL
- Hands-on experience with experimentation platforms (Statsig, LaunchDarkly, Optimizely, or similar)
- Proven track record of building creator-side loops and shipping viral loops with measurable k-factor impact
- Background in product growth, not strictly in marketing, paid acquisition, or data engineering
- Able to relocate to London for full-time in-office work by October 2026
- Not from a consultant or agency background; not seeking enterprise or B2B-only roles
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