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growthroles

Design Practice Craft & Community Lead

Westpac Group Open · verified Sep 10, 2026
Sydney Full-time Senior Community Marketing

Senior Community Marketing role at Westpac Group. Sydney · full-time.

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

  • You'll establish career paths, skills frameworks and development routes for designers
  • You'll create learning, onboarding and mentoring experiences across the Design Practice
  • You'll build communities, networks and communications that strengthen connection and belonging
  • You'll lead design capability and craft excellence while helping shape the profession's future
  • You'll align Delivery Units, Design Leadership, People teams and practice stakeholders around a coherent experience

What you bring

  • Bring substantial experience leading design capability, excellence, learning, community or practice initiatives
  • Understand design disciplines, maturity and capability-building frameworks
  • Have built career paths, skills frameworks and professional development programs
  • Show strength in coaching, mentoring, facilitation, stakeholder influence and scaled learning delivery
  • Connect strategy, capability and culture, with awareness of design, technology and AI trends

Who this fits

You'll thrive if you care about helping designers improve, learn together and build meaningful careers. This is a full-time role based in Sydney, Australia, working across Delivery Units, Design Leadership, People teams and broader practice stakeholders. Westpac describes a supportive and inclusive environment and offers flexible work arrangements.

From the employer

Create your best future and join the Catalyst Design Practice as a Craft and Community Lead.
What’s the role? This role creates the conditions for designers to continually improve their craft, learn from one another, share knowledge and build meaningful careers. Working across Delivery Units, Design Leadership, People teams and broader Practice stakeholders, the role establishes the frameworks, learning pathways, communities and experiences that enable the design profession to thrive. Sitting within the Catalyst Design Practice, the Craft and Community Lead is accountable for design excellence, career pathways, skills frameworks, professional development, onboarding, mentoring, community engagement and practice culture. The role will ensure that every designer has access to clear growth opportunities, strong professionals' networks, high-quality learning experiences and a shared sense of belonging within the Design Practice. Key Responsibilities include:
  • Drive Design Capability and Craft Excellence
  • Own career development and professional growth
  • Build and nurture a thriving design community
  • Lead learning, development and enablement
  • Drive community communications and engagement
  • Shape the future of the Design profession
What do I need? To be successful in this role, you will have extensive experience leading design capability, design excellence, learning, community, or practice development initiatives. You will have a deep understanding of design disciplines, design maturity and capability development frameworks. The role requires you to have a genuine passion for helping people grow and perform at their best. Other skills and experiences include:
  • Demonstrated experience building career pathways, skills frameworks and professional development programs.
  • Experience creating and leading communities of practice, guilds or professional networks.
  • Strong coaching, mentoring and facilitation skills.
  • Experience designing and delivering learning experiences at scale.
  • Strong stakeholder management and influencing capability. Ability to connect strategy, capability and culture into a coherent professional experience.
  • Strong understanding of emerging trends in design, technology and AI.
Why join us? We’re obsessed with becoming our customers' #1 banking partner for life and we’re looking for people who are passionate about helping us achieve that goal. In return, we’re committed to making Westpac the best place to work in the country. Here are just a few of the ways we’re already doing that:
  • Special offers on banking products and discounts from top brands, including generous employee-only mortgage rates!
  • Flexible work arrangements to help you achieve a greater work/life balance, and a variety of leave options including Culture, Lifestyle and Wellbeing leave.
  • Tailored learning and development opportunities to help your grow your career within the bank.
  • Lots of opportunities to ‘give back’ to the Community by getting involved in our many volunteering initiatives.
Create your future today To get started, simply click on the APPLY or APPLY NOW button We’re all about creating a supportive and inclusive community. We welcome everyone – no matter your age, gender, background, or abilities. We also provide additional support to welcome our veterans, Indigenous Australians and neurodiverse community.
If you need any adjustments during the recruitment process, you can find more information and contact details on our FAQs and how to contact us page, under the ‘Diversity, sustainability and flexibility’ section. We may close this job advertisement earlier than the advertised closing date if suitable candidates are identified. We encourage you to apply as soon as possible.

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