Senior Manager, Digital Media (SEO, AEO, Affiliate)

Walmart Open · verified Oct 9, 2026

(USA) SUNNYVALE TECH CORNERS CA SUNNYVALE Home Office Full-time Senior SEO

At a glance

Senior SEO role at Walmart. (USA) SUNNYVALE TECH CORNERS CA SUNNYVALE Home Office · full-time.

Pay not stated SEO salary

RoleSEO

SenioritySenior

Location(USA) SUNNYVALE TECH CORNERS CA SUNNYVALE Home Office

EmploymentFull-time

PostedOct 9, 2026 · today

Role brief

growthroles summary, based on the employer's posting.

What you'll do

Set Walmart Business’s technical SEO, AI search and affiliate plans, then prioritize work to grow visibility and customer acquisition
Run search tests and technical reviews to increase discoverability and bring in qualified traffic
Work with product, engineering, analytics, content and merchandising teams to turn growth opportunities into implemented solutions
Define performance measures and reporting, then share results and recommendations with senior leaders
Guide agency and vendor work, and track changes in search behavior and platforms for new opportunities

What you bring

A bachelor’s degree in marketing, business administration or a related area, plus three years in a related field; or six years of relevant experience
You can lead technical SEO and AEO work, run experiments and optimize performance across traditional and AI-driven search
You can turn analysis into business and technical requirements and build measurement and reporting plans

Who this fits

This senior role suits someone who can shape search and affiliate priorities while coordinating delivery across multiple teams and external partners. The role is based at the listed Sunnyvale, California location.

From the employer

Position Summary...

Role summary:
The Senior Manager, Digital Media (SEO, AEO, and Affiliates) will lead Walmart Business’s strategy and execution across traditional search, AI-powered discovery, and affiliate marketing. This role owns technical SEO roadmaps, AEO experimentations, affiliate growth, performance measurement, and scalable optimization across a complex ecommerce ecosystem. Working closely with Product, Engineering, Analytics, Content, Marketing, and Merchandising, this leader will identify growth opportunities, translate insights into actionable requirements, and drive implementation. The ideal candidate combines deep technical expertise, analytical rigor, strong cross-functional influence, and the ability to manage agency and vendor partners while communicating business impact to senior stakeholders.

About the team:
The Walmart Business Growth Marketing team drives a distinctive B2B commerce experience that supports organizations in optimizing their operations. Combining Walmart’s extensive scale, assortment, technology, and operational strengths with agile innovation, the team focuses on customer insights, product, technology, analytics, and content strategy. They accelerate customer discovery, acquisition, engagement, and long-term value across multiple channels, including AI-enhanced search. Emphasizing a test-and-learn approach and strong cross-functional collaboration, the team is dedicated to developing scalable solutions that generate significant customer and business outcomes.

What you'll do...

Lead Walmart Business’s AEO and technical SEO strategy across traditional and AI-powered search.

Run experiments that improve discoverability and qualified traffic.

Partner with Product, Engineering, Analytics, Content, and Merchandising to deliver scalable solutions.

Identify technical opportunities, define business requirements, and guide implementation.

Establish KPIs, measurement frameworks, and reporting to demonstrate business impact.

Manage agency and vendor partners to ensure high-quality execution.

Communicate insights, progress, and recommendations to senior leadership.

Monitor evolving search behaviors, technologies, and platform changes to identify new growth opportunities.

What you'll bring...

Own the AEO, technical SEO strategy, and affiliate marketing for Walmart Business.

Develop roadmaps and prioritize initiatives that increase search visibility, qualified traffic, and customer acquisition.

Lead technical audits, experimentation, and performance optimization across traditional and AI-powered search.

Partner with Product, Engineering, Analytics, Content, and Merchandising to deliver scalable solutions.

Translate insights into clear business and technical requirements.

Establish KPIs, measurement frameworks, and executive reporting.

Manage agency and vendor partners to ensure strong execution.

Monitor emerging search trends and identify new growth opportunities.

ㅤ

‎

Minimum Qualifications...

Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.

Option 1: Bachelor’s Degree in Marketing, Business Administration, or related field and 3 years' experience in Marketing, Business Administration, or related field. Option 2: 6 years' experience in Marketing, Business Administration, or related field.

Preferred Qualifications...

Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.

Digital marketing (for example, affiliate marketing, display advertising), Leading a cross-functional team

Masters: Business Administration

Primary Location...

809 11th Ave, Sunnyvale, CA 94089-4731, United States of America

Walmart and its subsidiaries are committed to maintaining a drug-free workplace and has a no tolerance policy regarding the use of illegal drugs and alcohol on the job. This policy applies to all employees and aims to create a safe and productive work environment.