Senior Copywriter
Senior Copywriting role at walkersands. Remote, United States · $72,500–$75,000 base.
Growth Roles summary, based on the employer's posting.
What you'll do
- You'll build campaign platforms with art directors, designers, strategists, and creative directors
- You'll turn complex B2B messages into compelling copy for campaign, brand, content, and demand-gen work
- You'll keep voice and tone consistent and adaptable across audiences, personas, and campaign touchpoints
- You'll present ideas, support client presentations, and coach copywriters and associate copywriters
What you bring
- You bring at least five years of agency copywriting experience and a portfolio showing conceptual, full-funnel, award-winning work
- You demonstrate strong conceptual and copywriting ability across campaign, brand, and content formats
- You work at a high level with AI platforms
Who this fits
This role suits a senior agency copywriter who enjoys developing ideas with creative, strategy, social, and content teams. You should be comfortable receiving candid feedback, taking ownership, and helping guide other writers. The listing identifies Boston, United States as the location and remote as the work setting.
From the employer
Walker Sands is one of the fastest-growing integrated B2B marketing agencies in the world. We are looking for a high-impact Sr. Copywriter to help fuel that continued growth. Total compensation for this role is expected to be between $72,500 - $75,000 per year.
As an agency, we exist to accelerate growth—for our clients, our people and the B2B industry. We partner with B2B technology and services companies, from high-growth Silicon Valley businesses to global Fortune 500 brands, to drive meaningful business results. At Walker Sands, curiosity sparks new ideas, collaboration makes the work stronger, and people are at the center of everything we do.
Walker Sands is looking for a talented Sr. Copywriter to join our team. Senior Copywriters at Walker Sands are conceptual writers who shape campaign platforms, brand narratives, and messaging across integrated programs. They partner with art directors and designers to turn insights into clear, differentiated, award‑winning ideas for leading B2B brands. Work spans campaign ideation, brand messaging, demand gen, and experiential tactics, with seamless cross‑disciplinary collaboration to drive real business impact.
What You Will Do:
Creative Concept Development:
- Partner with art directors and designers in the concurrent development of integrated campaign platforms
- Collaborate with strategists and creative directors to develop brand narratives, messaging territories, and campaign platforms
- Evaluate the quality of conceptual writing across all touchpoints in complex B2B buying journeys
Copy, Content, and Messaging Development:
- Translate complex B2B messaging into creatively compelling copy across all tactics in full-funnel campaign plans
- Assist in the creation of strategic messaging territories, brand narratives, and verbal frameworks
- Ensure the voice and tone are consistent, ownable, and adaptable across multiple audiences and personas
Cross-Functional Collaboration:
- Collaborate closely with art directors and designers throughout all the states of the creative process
- Assist creative directors in bringing campaigns to life across all tactics in full-funnel marketing plans
- Work seamlessly with social and content teams, sharing writing duties where needed
- Present ideas internally with passion, clarity, and confidence and participate in client presentation where needed
Growth and Professional Development:
- Continuously strengthen your craft across conceptual thinking, copywriting, and emerging creative technologies
- Provide coaching, mentorship, and day-to-day guidance to copywriters and associate copywriters
- Actively seek and apply feedback to evaluate both individual contributions and team output
- Stay current on advertising trends, B2B marketing innovation and AI-enabled creative workflows
Non-Negotiables
- You crave candid feedback. You embrace it as a powerful tool for growth.
- You pursue excellence. You’re always learning, always sharing, always pushing to get better.
- You take ownership. You follow through, close loops, and hold yourself accountable for outcomes.
- You’re proactive. You don’t wait for direction; you bring ideas, solutions, and momentum.
- You’re collaborative. You make the work better by working well with others.
What You Bring:
- Experience: 5+ years of agency copywriting experience with a strong portfolio demonstrating a high level of conceptual thinking, full-funnel copy writing expertise and award winning work
- Craft: Exceptional conceptual and copywriting craft across campaign, brand, and content formats
- Tools: High level of proficiency with AI platforms
What We Offer:
- Starting Salary: $72,500 - $75,000
- Base salary is only a part of the total rewards package. Placement on the salary scale will be determined by a variety of factors to ensure internal equity.
- Starting salaries are not inclusive of a full range of compensation for this role and are instead meant to reflect the expected beginning salary for a new hire. Merit-based increases can be earned after time in role.
- 💰Bonus Potential: This role will be eligible for a bonus based on company performance.
- 🌱Growth Opportunities: Clear career paths, mentorship programs, and learning events to help you grow professionally.
- 🌴Flexible PTO and Hybrid Work: Take time as needed for vacations, mental health, or personal days. Includes 8 paid holidays, half-day summer Fridays, and a week off between Christmas and New Year.
- 🩺 Health Coverage: Comprehensive medical, dental, and vision plans. Mental health resources, pet insurance, and more.
- 📈Retirement Savings: Employer-matched 401(k) and access to financial planning services.
- 🛡️ Additional Protection: Life insurance, disability coverage, and other benefits that provide added financial security.
- 🧠 Employee Assistance Program (EAP): Free, confidential support for you and your household, including counseling, mental health resources, and help navigating life’s everyday challenges.
- 👶 Family Support: Paid leave for new parents and caregivers, plus policies for fertility treatment, pregnancy loss, adoption challenges, and more.
- 🎯 Performance & Coaching: Regular performance reviews, clear goal-setting, and ongoing coaching to help you understand expectations, grow your skills, and make progress in your career.
- 🎉 Milestone Sabbatical: Celebrate five years with a two-week sabbatical and a $2,000 gift.
- 🤝 Community & Belonging: Employee resource groups, volunteer opportunities, and programs designed to build connection across the agency.
- 🌟 Culture: Our agency offers an award-winning culture. Read more on our website here!
We strongly encourage people of color, lesbian, gay, bisexual, transgender, queer and non-binary people, veterans, parents, and individuals with disabilities to apply. As an equal opportunity employer Walker Sands is committed to diversity, equity, and inclusion and welcomes everyone to our team.
In your application, please feel free to note which pronouns you use (For example – she/her/hers, he/him/his, they/them/theirs, etc).
If you need reasonable accommodation at any point in the application or interview process, please let us know.
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