Marketing Manager, Fund Solutions, EMEA
Mid-level General Marketing role at Vistra. GB.
Growth Roles summary, based on the employer's posting.
What you'll do
- Build and run insight-led EMEA campaigns that connect client challenges with fund solutions
- Shape campaign content across thought pieces, email, landing pages, presentations and other collateral
- Lead event and sponsorship marketing from participation planning through commercial follow-up
- Manage inbound website and campaign enquiries, routing them to the right commercial contact
- Coordinate commercial, product, agency and vendor partners around regional marketing plans
What you bring
- Marketing experience in fund administration, asset management or investment management for institutional and private markets audiences
- A record of working with EMEA stakeholders and understanding regional market dynamics
- Experience delivering campaigns across channels, plus events and sponsorships with measurable results
- Strong writing skills, CRM and campaign-tracking experience, preferably with Salesforce
- Project management discipline for handling detailed, parallel initiatives
Who this fits
This suits a marketer who can turn complex fund and investment management solutions into clear client-facing stories and work across EMEA teams. The role is full-time and permanent, with regional coverage, and can be based in a UK office in London, Reading or Bristol. The listing also says applicants may be based elsewhere in the UK or in the Europe region.
From the employer
It’s never been a more exciting time to join Vistra.
At Vistra our purpose is progress. We believe that our clients have the power to change the world and to do great things for global progress, and we exist to remove the friction that comes from the complexity of global business – to help our clients achieve progress without friction.
But progress only happens when people come together and take action. And we’re absolutely committed to building a culture where our people can do just that.
We have an exciting opportunity for you to join our team as a Marketing Manager, supporting the Fund Solutions business in the EMEA region. Reporting to the SVP, Fund Solutions Marketing, Global, this full-time, permanent position and offers regional coverage, allowing you to make a significant impact on our marketing and its growth. It can be based in any of our UK offices in London, Reading or Bristol.
Role Purpose
As the EMEA Marketing Manager you will lead the planning, development and execution of insight-driven, solutions-led marketing campaigns across the EMEA region for our fund and investment management solutions business. You’ll play a critical role in shaping and amplifying our external narrative, managing high-impact events and sponsorship activity, and strengthening engagement across our target audiences.
Key Responsibilities
Campaign Strategy & Delivery
- Conceptualise and deliver multi-touch marketing campaigns that articulate client challenges and position our fund solutions with clear value messaging.
- Collaborate with commercial, product and business leadership across EMEA to prioritise and operationalise campaign plans in alignment with regional business goals.
- Establish clear campaign goals, measurement frameworks, and post-campaign performance reviews.
Content & Messaging
- Lead development of persuasive campaign content — including thought pieces, campaign messaging, email outreach, landing pages, presentations and supporting collateral.
- Ensure all content is consistent with brand standards, client insights and regulatory/compliance requirements.
Events & Sponsorships
- Own marketing delivery for EMEA events, industry conferences and sponsorships — from scoping participation strategy to pre-event promotion, on-site coordination and commercial follow-up.
- Evaluate event performance and audience engagement to optimise future participation and ROI.
Inbound Enquiry & Lead Routing
- Oversee intake of regional inbound website and campaign enquiries, ensuring quality triage and routing to the appropriate commercial or sales contact in a timely manner.
- Work closely with the digital and CRM team to maximise lead capture and visibility across systems.
Stakeholder Management
- Act as a key internal partner to the EMEA commercial teams, external vendors and agencies to ensure cohesive execution and alignment.
Required Skills & Experience
- Marketing experience within fund administration, asset management or investment management with a deep understanding of B2B institutional and private markets audiences.
- Open to those who based in any part of the UK and in the europe region.
- Experience in suppporting and partnering with stakeholders across the EMEA region, with a strong understanding of the market dynamics.
- Strong track record in campaign planning and execution, including content development and multi-channel delivery.
- Experience managing events and sponsorships with measurable outcomes.
- Excellent writing and communication skills, with the ability to translate complex solutions into compelling narratives.
- Experience with CRM systems (preferably Salesforce) and campaign tracking.
- Strong project management skills with attention to detail and the ability to manage multiple parallel initiatives.
Desirable
- Experience working in a global or matrixed environment.
- Familiarity with account-based marketing approaches.
- Additional language skills
If you are excited about working with us, we encourage you to apply or have a confidential chat with one of our Talent Acquisition team members. Our goal is to make this a great place to work where all our people can thrive. We hope you join us on this exciting journey!
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