Account Executive
Mid-level Account Executive role at Vevo. Los Angeles · full-time · $145,000–$155,000 base.
Growth Roles summary, based on the employer's posting.
What you'll do
- Build agency and client relationships across major holdcos, then win and close Vevo advertising business
- Advise clients on marketing goals and present video solutions for Entertainment, Tech, CPG, and Automotive
- Negotiate pricing and terms while managing campaign budgets, timing, and close likelihood
- Track sales forecasts and work with Client Services, Marketing, and Programming to execute campaigns
- Use performance insights to improve campaigns and uncover solutions tied to customer objectives
What you bring
- Bring at least seven years of digital or TV sales experience, including online video, CTV, and mobile
- Have experience selling upfront and scatter business, negotiating deals, and presenting to clients
- Understand viewability and data tags, along with media planning, research, and trafficking tools
- Use Microsoft Outlook, Excel, PowerPoint, and Word at an advanced level; SalesForce and Operative knowledge is preferred
- Know Los Angeles and West Coast agencies, client teams, and major holdcos or independent agencies
Who this fits
You’ll fit if you know the Los Angeles and West Coast agency market, can work independently and collaboratively, and use analysis to guide campaign optimization. This is a full-time Los Angeles role with a hybrid schedule requiring at least three office days each week. You’ll also travel through the territory once or twice monthly
From the employer
Vevo has consistently evolved over the past decade to lead within today's ever-changing media landscape, embracing partnerships with a number of leading distribution platforms to deliver extraordinary content within ad-supported environments. With over 22 billion views across television, desktop and mobile devices each month, Vevo brings music videos to the world – when, where, and how fans want them.
Vevo is available on YouTube, Samsung, Samsung TV Plus, Roku, The Roku Channel, Pluto TV, Amazon Prime Video, VIZIO WatchFree+, Foxtel, Hulu + Live TV, Sling Freestream, and Rakuten TV.
About Role: We are seeking an experienced Account Executive to focus on our portfolios across major holdcos including WPP, PMX, OMD, Dentsu, and IPG. The Account Executive is responsible for building relationships, driving revenue and closing business. This seller is the day-to-day point of contact for agencies and clients and is responsible for selling Vevo’s value proposition effectively in the media marketplace, with special attention to Entertainment, Tech, CPG and Automotive clients.As a member of the team, you will:
- Drive revenue, close business, and build relationships
- Consult with clients on their advertising needs, and present innovative video solutions to meet their objectivesNegotiate deal costs and terms to close client programs that results in a win for everybody
- Forecast/track/report sales performance, including budget, dates, and probability to close
- Travel throughout a territory (once/twice monthly)
- Collaborate with Vevo teams (Client Services, Marketing, Programming) to lead proper execution of campaigns and insure alignment with customers
- Provide actionable insights and solutions to clients based on their objectives and Vevo’s opportunities
This describes you:
- You have established relationships with LA and West Coast-based agencies and client-side teams
- Ability to lead, collaborate, and work autonomously in a dynamic start-up team environment with a positive demeanor
- Problem-solving skills, specifically the ability to assess situations, evaluate options, make decisions, draw conclusions, and exercise judgment
- Ability to analyze clients’ business marketing objectives, brand or ROI goals, media buying cycles, metrics for success, etc.
- Proven capacity to utilize analytics to drive campaign optimization
Requirements:
- 7+ years of digital or TV sales. Experience in online video, CTV and mobile required
- Strong with experience selling upfront and scatter business, negotiation, and client presentation
- Basic understanding of viewability and data tags
- Excellent organizational, analytical, interpersonal, and communication (written and oral) skills
- Advanced skills with Microsoft Outlook, Excel, PowerPoint, Word
- Knowledge of SalesForce and Operative preferred
- Expert familiarity with online media planning, research and trafficking tools; proficiency with @Plan, comScore, DAR, Atlas, Free Wheel
- Experience with major holdcos (Dentsu, IPG, OMD, PMX, or WPP)
- Experience with Indy Agencies
Interested? Great! You might like to know:
- We're a fun, energetic, and tight knit team
- We really enjoy music and technology
- We have excellent compensation and benefits packages
- We have premier access to music content and new releases of original media content
- We love to give away concert tickets to live music - not to mention live Vevo-produced musical performances
- We offer a 401k match
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