Marketing Operations Analyst Senior
At a glance
Senior Marketing Operations role at Usaa. San Antonio Home Office I · full-time.
Pay not stated Marketing Operations salary
growthroles summary, based on the employer's posting.
What you'll do
- Prepare marketing governance materials, record committee decisions and align funding allocations with those approvals
- Track marketing budgets in Unica and review campaign spending with finance and marketing partners to spot variances
- Coordinate agency contract setup, changes, renewals and performance follow-up with marketing and procurement
- Maintain department dashboards and metrics, then summarize results for senior leaders
- Keep procedures current, support control testing and improve processes across the team
What you bring
- A bachelor's degree, or four years of relevant education or experience
- At least four years in marketing, project management, finance or staff operations
- Experience planning and delivering operational budgets, plus strong analytical thinking
- Advanced Excel skills and advanced familiarity with Unica or comparable marketing operations software
- Working knowledge of PeopleSoft e-settlements, e-procurement or comparable invoicing and procurement tools
Who this fits
This senior role suits someone who can manage marketing budgets, governance and reporting while working across finance, campaign management and procurement. The position is based at the San Antonio home office.
From the employer
Why USAA?
At USAA, our mission is to empower our members to achieve financial security through highly competitive products, exceptional service and trusted advice. We seek to be the #1 choice for the military community and their families.
Embrace a fulfilling career at USAA, where our core values – honesty, integrity, loyalty and service – define how we treat each other and our members. Be part of what truly makes us special and impactful.
We are proud to support active-duty military spouses. USAA roles may offer remote or hybrid flexibility for active-duty military spouses consistent with applicable policy and business needs.
The Opportunity
Tasks:
- Accountable for coordinating and executing marketing plan, program, and campaign level governance (Marketing Investment Committee).
- Serves as subject matter expert for Client Managers and Marketing Managers in preparing for governance presentations and documents governance decisions and may serve on the governance committee.
- Ensures marketing funding allocations align with governance decisions.
- Tracks, documents and reports funding information.
- Manages plan, program, and campaign level budgets in tracking system ( UNICA).
- Collaborates with Client Management and other marketing executives to monitor financial performance.
- Assists with the business management of agency contracts, including serving as liaison between Marketing and procurement in establishing new contracts, amendments, renewals, and ongoing performance management.
- Collaborates with CFO, Client Management, and Campaign Management to perform monthly review of campaign spend and identify variances for reinvestments.
- Manages departmental G&A expenses, including third party resources and discretionary spend.
- Accountable for establishing and maintaining department dashboards and key metrics.
- Provides rollup reporting as necessary to senior leadership.
- May partner with process owners to develop and/or execute control tests and develop action plans.
- Serves as a mentor to team members and is a key contributor, critical to the achievement of team/organization goals.
- Facilitates the continuous improvement of processes, etc Ensures procedural information is current and accurate.
- Holds team accountable to all documented processes and procedures.
- Ensures risks associated with business activities are effectively identified, measured, monitored, and controlled in accordance with risk and compliance policies and procedures.
Education:
- Bachelor's degree; OR 4 years of relevant education and/or experience.
Experiences that will support your success:
- 4-6 or more years of experience in a marketing, project management, finance, or staff operations function.
- Experience in planning, developing, and executing operational budgets. Analytical thinking.
- Advanced level understanding of Microsoft Excel features and capabilities.
- Advanced knowledge of Unica or similar marketing operations software.
- Intermediate knowledge of PeopleSoft e-settlements, e-procurement, or other similar invoicing and procurement tools.
#DNP
Compensation: USAA has an effective process for assessing market data and establishing ranges to ensure we remain competitive. You are paid within the salary range based on your experience and market data of the position. The actual salary for this role may vary by location.
Employees may be eligible for pay incentives based on overall corporate and individual performance and at the discretion of the USAA Board of Directors.
The above description reflects the details considered necessary to describe the principal functions of the job and should not be construed as a detailed description of all the work requirements that may be performed in the job.
Benefits: At USAA our employees enjoy best-in-class benefits to support their physical, financial, and emotional wellness. These benefits include comprehensive medical, dental and vision plans, 401(k), pension, life insurance, parental benefits, adoption assistance, paid time off program with paid holidays plus 16 paid volunteer hours, and various wellness programs. Additionally, our career path planning and continuing education assists employees with their professional goals.
For more details on our outstanding benefits, visit our benefits page on USAAjobs.com.
Applications for this position are accepted on an ongoing basis, this posting will remain open until the position is filled. Thus, interested candidates are encouraged to apply the same day they view this posting.
USAA is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.
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