Marketing Manager

Universal Business Team Open · verified Aug 12, 2026

On-site Colchester Full-time Manager General Marketing

Mid-level General Marketing role at Universal Business Team. Colchester · full-time · £50,000 base.

SalaryStated by Universal Business Team

£50,000

Base salary for this role, in GBP per year, as published in the posting.

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

Set and deliver the yearly marketing strategy around revenue and sales goals
Create qualified leads through email, LinkedIn, CRM automation, and digital campaigns
Run HubSpot, paid advertising, the website, SEO, content, and social channels
Coordinate agencies, freelancers, events, launches, and marketing collateral
Measure performance, manage the budget, and report results to the Managing Director

What you bring

Proven B2B lead generation using HubSpot, Apollo, Expandi, or comparable outbound tools
Strong HubSpot CRM skills covering automation, sequences, pipeline reporting, and contact records
Working ability across Google Ads, Microsoft Bing Ads, LinkedIn Ads, WordPress, and Google Analytics 4
Experience coordinating creative agencies and freelancers, controlling budgets, and preparing management reports
B2B sector background plus experience supporting sales teams in lead-focused environments

Who this fits

You'll suit a hands-on senior in-house marketer who can set direction and execute campaigns personally. B2B experience and work alongside a sales team are essential. This is an office-based role in Colchester, running from half past seven to half past four with a half-hour lunch, and may later include supervising marketing staff.

From the employer

We are seeking a highly motivated and energetic Marketing Manager for our client based in Colchester.
You will own the full marketing function: strategy, lead generation, digital, content, brand and reporting, as the senior in-house marketing resource.
This is a hands-on management role: the right candidate will be equally comfortable setting the strategy and executing it personally. The role is responsible for driving a consistent flow of qualified sales leads to the sales team, managing the company's digital presence, and overseeing all external creative and agency resource.

Responsibilities:

Own and deliver the annual marketing strategy and tactical plan, ensuring alignment with company revenue and sales targets.
Generate sales leads through email campaigns, LinkedIn outreach, CRM automation, and digital marketing.
Manage HubSpot including CRM, reporting, workflows, email campaigns, and lead tracking.
Run paid advertising across Google Ads, Bing Ads, and LinkedIn Ads.
Oversee website, SEO, and content marketing through WordPress.
Manage social media and maintain an active online presence.
Coordinate external agencies and freelancers for design, photography, video, and marketing materials.
Plan trade shows and events from start to finish.
Produce and manage marketing collateral including brochures, catalogues, case studies, and newsletters.
Support product launches and new business initiatives.
Track KPIs and ROI, reporting directly to the Managing Director.
Manage the marketing budget and potentially supervise future marketing staff.

Requirements

Proven B2B lead generation experience using HubSpot, Apollo and Expandi (LinkedIn automation) or equivalent outbound tools
Proficient in HubSpot CRM: workflow automation, sequences, pipeline reporting and contact management
Competent with Google Ads, Microsoft Bing Ads and LinkedIn Ads, campaign setup, optimisation and budget management
Competent using WordPress for content management and website administration
Strong working knowledge of Google Analytics 4, able to extract actionable insight from data
Proficient in social media scheduling tools (e.g. Hootsuite) and LinkedIn organic/paid management
Comfortable briefing and managing external creative agencies and freelancers
Experience managing marketing budgets and producing structured management reports
Marketing degree or CIM qualification preferred; B2B sector experience essential
Experience working alongside a sales team in a lead-generation-focused environment

Benefits

Salary- £50,000 basic
Plus profit related bonus
Hours: 7.30am - 4.30pm, 30mins for lunch.

Please note- this is an office based role