Marketing Manager, Events
Mid-level Marketing (General) role at Toro TMS. Chicago · $130,000–$150,000 base.
Growth Roles summary, based on the employer's posting.
What you'll do
- Set and run the event program across conferences, trade shows, customer gatherings, field marketing, and virtual formats
- Create the yearly event schedule and focus resources on opportunities tied to pipeline and revenue
- Handle venues, vendors, booth concepts, promotional items, staffing, and on-site delivery
- Measure leads, influenced pipeline, cost per opportunity, and ROI to improve future events
What you bring
- At least four years in event marketing, preferably within B2B SaaS, logistics, supply chain, or a fast-growing startup
- Experience taking events from planning and strategy through execution and performance reporting
- Strong project management skills for handling several deadlines at once
- Comfort setting metrics, pulling reports, and explaining event ROI
- Clear written, verbal, and cross-functional communication, with strong organization and composure under pressure
Who this fits
You'll suit a high-growth startup environment where you can take full ownership of event marketing. The role is based in Chicago or remote and requires travel for in-person event execution. You'll work closely with Sales and other teams to connect programming with pipeline goals.
From the employer
Marketing Manager, Events
Location: Chicago/Remote
About Toro TMS
We are Toro TMS, a growth-stage startup building the modern operating system for trucking. Our mission is to deliver best-in-class, end-to-end transportation management software (TMS) for bulk commodity haulers.
About the Role
As our Events Marketing Manager, you will own how Toro shows up in the market, in the industry, and online. You'll own Toro's full event strategy: from industry conferences to webinars to community dinners.
This is a creative, high-ownership role for someone who is equally comfortable writing a customer story, staffing a booth at a conference, and filming a video testimonial with a customer in the field.
Responsibilities
- Own and execute Toro's end-to-end event marketing strategy, including trade shows, industry conferences, customer events, field marketing, and virtual/hybrid formats.
- Build and manage the annual events calendar, prioritizing high-impact opportunities aligned to pipeline and revenue goals.
- Lead all event logistics: venue sourcing, vendor management, booth design, swag, staffing, and on-site execution.
- Track and report on event performance metrics (pipeline influenced, leads generated, cost per opportunity, ROI) and use data to optimize the program.
Skills / Experience
- 4+ years of event marketing experience, ideally in B2B SaaS, logistics, supply chain, or a high-growth startup
- Proven track record owning events end-to-end — from strategy through post-event reporting
- Strong project management skills with the ability to juggle multiple deadlines simultaneously
- Experience partnering with Sales teams to align event and content programming with pipeline goals
- Data-driven mindset: comfortable defining success metrics, pulling reports, and communicating event ROI
- Excellent communicator — written, verbal, and cross-functional
- Highly organized, detail-oriented, and calm under pressure
- Willingness to travel for on-site event execution
Benefits
- Comprehensive medical, dental, and vision coverage
- Unlimited PTO
- 401(k) managed by Empower
Compensation Range: $130,000 - $150,000 On Target Earnings (OTE)
Toro TMS is an Equal Opportunity Employer and provides equal employment opportunities regardless of race, color, gender, religion, national origin, disability, age, sexual orientation, gender identity, marital status, ancestry, genetic information, or veteran/military status. Reasonable accommodations are available upon request — please notify HR during the application or interview process.