Manager Data Analytics, Global Marketing (m / f / d)
At a glance
Mid-level General Marketing role at Sonova. Berlin · no salary stated · we estimate €45,000–€52,000.
Sonova has not published a salary for this role. The figure below is our estimate, not theirs.
growthroles summary, based on the employer's posting.
What you'll do
- Turn Global Marketing’s business questions into analytical requirements, KPIs and insights stakeholders can use
- Analyze product usage, NPS, customer feedback, campaigns, digital behavior and funnel performance
- Create dashboards, regular reports and self-service analytics, and turn complex data into clear recommendations
- Coordinate with central data and data science teams on advanced analytics and cross-functional projects
- Support A/B tests and other experiments, while prioritizing recurring and one-off requests with stakeholders
What you bring
- A relevant degree, such as in data science, statistics, economics, marketing analytics or a related discipline
- At least five years in data analytics, business intelligence, marketing analytics or digital analytics
- Practical Power BI, SQL and Excel skills, plus experience interpreting large, complex datasets for business teams
- Fluent English and a solid grasp of KPI frameworks, data visualization and applied business analytics
Who this fits
This suits an independent analytics specialist who wants to build the day-to-day capability within Global Marketing and work closely with marketing, product and portfolio stakeholders. It is an individual-contributor role based in Berlin or Stäfa with hybrid work. German is an advantage.
From the employer
Location: Berlin or Stäfa, Hybrid
We are looking for a Manager Data Analytics to establish and lead the day-to-day analytics capability within our Global Marketing organization. As the first dedicated data analytics expert in the team, you will have the opportunity to shape how we use data across brands, products, markets and consumer touchpoints.
This is an individual contributor analytics role that sits close to the business. You will work directly with marketing, product and portfolio stakeholders, helping them understand what the data means, what actions to take and how analytics can support better decisions for our brands and consumers. While embedded in Global Marketing, you will be connected to a broader community of analytics experts and work closely with our central Data & Data Science function.
Your responsibilities
- Partner with Global Marketing stakeholders to translate business questions into clear analytical requirements, KPIs and decision-ready insights
- Deliver analyses across areas such as product usage, NPS and voice of the customer, campaign performance, digital behavior, funnel performance and customer feedback
- Build and maintain dashboards, recurring reports and self-service analytics solutions
- Combine information from different data sources and transform complex datasets into clear business stories, implications and recommendations
- Act as Global Marketing’s main interface to the central data and data science organization for advanced analytics and cross-functional projects
- Support test-and-learn initiatives, A/B testing and experimental approaches
- Manage recurring and ad hoc analytics requests while helping stakeholders prioritize the topics with the greatest business impact
What you bring
- A degree in data science, business analytics, statistics, economics, marketing analytics or a related field
- At least 5 years of experience in data analytics, business intelligence, marketing analytics or digital analytics
- Strong experience working with large and complex datasets and translating them into actionable insights for business stakeholders
- Hands-on experience with Power BI, SQL and Excel; knowledge of Python or R is an advantage
- A good understanding of KPI frameworks, data visualization and applied business analytics
- A self-starting, structured and independent working style, combined with strong stakeholder-management skills
- Fluency in English; German is an advantage.
Why join us
- This is a unique opportunity to become the analytics subject-matter expert embedded directly within Global Marketing.
- You will have the freedom to build the analytics capability, establish effective ways of working and create your own path within an international marketing organization.
As one of the world’s leading hearing care providers headquartered in Switzerland, we’re committed to building an inclusive culture. We want to create an environment where you can balance a successful career with your commitments and interests outside of work, through our flexible hybrid working model.
Our benefits in Berlin:
- 30 days of paid annual leave
- Subsidized VBB or Deutschland ticket
- Dedicated learning & development budget and weekly learning time + LinkedIn Learning license
- Company Urban Sports Club membership
- Mobility allowance for relocation if you are relocating to join our team
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