Manager, Global Product Marketing - Merchandise & Promo
Mid-level Product Marketing role at Sol de Janeiro. New York Metropolitan - Hybrid · $95,000–$115,000 base.
Growth Roles summary, based on the employer's posting.
What you'll do
- Own global plans for gifts, apparel, accessories, beauty giftsets, saleable merchandise, GWPs, and influencer gifting
- Present product strategies and briefs to leaders and cross-functional partners to align category goals
- Move sets and merchandise from concept through delivery, keeping milestones, quality, timing, and budget on track
- Use market trends, consumer research, and competitor reviews to find innovation and growth opportunities
- Track category results and turn performance data into recommendations for business growth
What you bring
- Hold a bachelor’s degree in marketing, business, or a related discipline
- Bring at least five years in product or promotional strategy, preferably in beauty or consumer packaged goods
- Show success building and delivering merchandise and promotional programs that improve sales and profitability
- Analyze business results, market data, and consumer insights, then apply them to decisions
- Communicate clearly and work effectively with cross-functional teams and stakeholders
Who this fits
You’ll fit a collaborative, results-focused product marketer who brings an entrepreneurial ownership mindset, cares about beauty, and uses data to guide decisions. The work suits someone comfortable managing competing priorities in a fast-moving environment while building alignment across teams. The role offers a flexible hybrid setup, with no specific location, timezone, travel, or visa constraint stated.
From the employer
Our Story
Launched in 2015, Sol de Janeiro is a globally recognized, award-winning beauty brand, drawing inspiration from Brazil’s beauty rituals, warmth, and spirit. Sol de Janeiro delivers a sensory experience beloved by multi-generational consumers worldwide, with clinically proven results, transformative textures, and transportive fragrances.
Headquartered in New York and launched as a digitally native brand, we have expanded globally with teams in Paris, London, and Germany. Our commitment to excellence has earned high-profile honors, including being named one of TIME100’s 2024 Most Influential Companies, Fast Company’s 2024 World's Most Innovative Companies, and WWD Beauty Inc’s Power Brands of 2024, underscoring its leadership in the beauty industry and outstanding workplace. These accolades highlight our dedication to being a leading brand in the beauty industry and an exceptional workplace.
What You’ll Do
As the Manager, Global Product Marketing, MERCHANDISE AND PROMO, you will play a pivotal role in driving category growth and consumer engagement through strategic merchandise planning and promotional initiatives. You will redefine how beauty merchandising and promotions intersect with fashion and entertainment, setting trends and elevating the consumer experience in the beauty industry.
The position will report to the Director of Global Product Marketing – Merchandise & Promo.
What You’ll Be Working On
- Manage the development and execution of strategic merchandise plans for all global gifts, apparel and accessories, including pre-packaged beauty giftsets, saleable merch, GWPs, influencer gifting, etc., ensuring alignment with brand vision, consumer preferences, and market demands.
- Develop and pitch compelling product strategy presentations and briefs to leadership and cross-functional partners to gain alignment on category vision and objectives.
- Drive product development process for sets and merchandise from creative inception to delivery, ensuring all internal and external cross-functional milestones are met in order to deliver high-quality, brand-enhancing products on time, and within budget.
- Constantly assess the latest market trends to inform disruptive innovation and growth opportunities within the category, applying consumer insights and competitive analysis to future development.
- Monitor and analyze category performance metrics, translating and presenting actionable insights to drive business growth.
Must Haves
- Bachelor's degree in Marketing, Business, or related field.
- 5+ years of experience in product and promotional strategy or related roles within the beauty or consumer packaged goods industry
- Proven track record of success in developing and executing strategic merchandise and promotional initiatives to drive sales and profitability
- Strong analytical skills is a must-have, with the ability to analyze business performance, market date, and consumer insights to translate into future decision-making
- Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams and stakeholders
How You’ll Know You’re a Fit
- Entrepreneurial attitude in driving new product opportunities and ownership mindset for all programs.
- Deep appreciation for company values and culture, embracing diversity, teamwork, and innovation.
- Collaborative mindset, capable of driving cross-functional alignment and achieving shared goals.
- Results-oriented with a focus on driving sales and profitability through strategic planning and execution.
- Strong attention to detail and organizational skills, with the ability to manage multiple priorities in a fast-paced environment.
- Positive attitude, adaptability, and resilience in the face of challenges.
- Passion for the beauty industry and commitment to staying abreast of industry trends and developments.
Salary Range$95,000—$115,000 USD
Why Sol de Janeiro?
- Competitive salary and bonus program for full-time team members
- Flexible hybrid work environment with opportunities for collaboration and growth
- Inclusive culture that values diverse perspectives and celebrates individuality
- The chance to be part of a fast-growing, award-winning global beauty brand
The information contained herein is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee, as these may change or new ones may be assigned at any time.
Sol de Janeiro is committed to diversity and inclusion in the workplace. We are an equal opportunity employer and do not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.
Requests for accommodation due to a disability or any other protected characteristic can be made at any stage of the recruitment process and during employment by contacting our People Experience Team at careers@soldejaneiro.com.
https://soldejaneiro.com/pages/privacy-policy-sol-de-janeiro