Assistant Director (Marketing and Operations)
At a glance
Director-level General Marketing role at Singapore University of Social Sciences. Singapore.
Pay not stated General Marketing salary
growthroles summary, based on the employer's posting.
What you'll do
- Rework workflows and team responsibilities, adding AI-supported processes, clear handoffs, performance measures and service expectations
- Set a multi-channel B2C growth plan, sharpen brand positioning and attract learners to executive and AI-focused programmes
- Coordinate with communications, alumni and professional groups to connect with mid-career PMETs in care and social impact
- Guide the Operations and Marketing team, building skills in AI, CRM, lead conversion and learner advice
- Improve the learner journey from website use and enrolment through post-course contact, using feedback to shape changes
What you bring
- Twelve to fifteen years in relevant work, including at least five years leading both operations and marketing
- A track record of expanding B2C channels and changing organisational structures, processes and teams
- Strong people leadership, commercial judgement and data-led performance skills, with fluency in digital tools and interest in AI
Who this fits
This role suits a senior leader who can own both marketing and operations, develop teams through change and connect performance to enrolment and revenue. You’ll manage an operational P&L and marketing budget, and the role includes a hybrid work arrangement subject to the job role.
From the employer
Who We Are
As Singapore's first institute for lifelong learning, the Singapore University of Social Sciences (SUSS) champions inclusivity to bring education to all and ensure that they are given equal opportunities to develop to their fullest potential in our diverse learning environment.
We advocate for the same for our people. We believe everyone should have equal opportunities and develop to their fullest potential in their careers.
Embark on an exciting lifelong journey with us in making a positive difference in your career and serving our society.
For more information on Singapore University of Social Sciences, please visit www.suss.edu.sg
About The Job
Lead operational and marketing transformation to support SUSS Academy’s growth, strengthen learner engagement and build a scalable, AI-first, people-centred operating model.
What You Will Be Doing
Key Responsibilities
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Operational transformation: Redesign workflows and team structures, introduce AI-enabled processes, and establish clear responsibilities, handoffs, KPIs and service standards.
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Marketing and growth: Develop an omnichannel B2C strategy, strengthen brand positioning, and drive learner acquisition for executive and AI-led programmes. Collaborate with Communications & Marketing, Alumni Relations and professional bodies to reach mid-career PMETs, particularly in the care and social impact sectors.
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Team leadership: Lead and develop the Operations and Marketing team, strengthening capabilities in AI, CRM, lead conversion and learner advisory services. Build accountability, continuous improvement and succession readiness.
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Learner experience: Improve the end-to-end learner journey across all delivery modes, including website usability, enrolment and post-course engagement. Use learner feedback and satisfaction measures to guide improvements.
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Commercial performance: Partner with Portfolio and Business Development leads on enrolment and revenue forecasts. Manage the operational P&L and marketing budget, tracking returns against training places and revenue.
Job Requirements
- 12–15 years of relevant experience, including at least 5 years in senior leadership overseeing operations and marketing.
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Proven success in growing B2C channels and leading organisational, process and team transformation.
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Strong people leadership skills, with the ability to develop and retain teams through change.
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Strategic and commercially focused, with a data-driven approach to performance and revenue growth.
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Digitally fluent and keen to apply AI and automation to improve productivity.
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Strong communication and stakeholder engagement skills.
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Motivated by workforce development, social impact and the care sector.
What We Offer
At SUSS, we advocate the Spirit of Learning and pride ourselves as lifelong learners. You will gain access to various learning platforms and plenty of development opportunities to support your growth in a meaningful career!
Besides that, you will also get:
- Competitive Pay Package
- Hybrid Work Arrangement (Subject to Job Role)
- Medical Benefits
- Flex Benefits
- Family Care Leaves
- Volunteer Service Leaves
- Wellness & Recreation Activities
- Lifelong Learning Opportunities
- Career Development Opportunities through Internal Job Postings and Transfers
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