SEO Analyst

Russell Investments russellinvestments.com Open · verified Oct 7, 2026

Mumbai Full-time Mid-level SEO

At a glance

Mid-level SEO role at Russell Investments. Mumbai · full-time.

Pay not stated SEO salary

RoleSEO

SeniorityMid-level

LocationMumbai

EmploymentFull-time

PostedOct 7, 2026 · today

Role brief

growthroles summary, based on the employer's posting.

What you'll do

Build SEO, AEO and GEO plans across technical and content work, using search and competitor research to guide priorities
Improve priority content through metadata, headings, internal links, FAQs and schema, including evergreen pages
Audit site health across crawling, indexing, canonicals, hreflang, redirects, sitemaps, broken links and Core Web Vitals
Track AI-search mentions, citations, prompt coverage and share of voice, then turn analytics into recommendations
Coordinate with content, technology, UX, analytics, digital operations and subject-matter experts to put recommendations into practice

What you bring

At least five years of hands-on SEO work on enterprise or large-scale websites
Strong command of technical and content SEO, analytics, structured data, Core Web Vitals and international SEO
Practical knowledge of answer-engine, generative-engine and AI-search optimization

Who this fits

This mid-level role suits an experienced SEO practitioner who can work across technical audits, content improvements and analytics. You’ll work from the Mumbai office on the EMEA shift, from 1:30 pm to 10:30 pm IST. Adobe Experience Manager, BrightEdge and SEMrush experience are advantages.

From the employer

Reporting To:

Senior Digital Strategist

Shift:

EMEA (1:30 pm - 10:30 pm IST) (India)

About Russell Investments, Mumbai:

Russell Investments is a leading outsourced financial partner and global investment solutions firm providing a wide range of investment capabilities to institutional investors, financial intermediaries, and individual investors around the world. Building on an 90-year legacy of continuous innovation to deliver exceptional value to clients, Russell Investments works every day to improve the financial security of its clients. The firm is “Top 12 Ranked Consultant (2009-2024)” in P&I survey 2024 with $964 billion in assets under advisement (as of December 31, 2025) and $381.8 billion in assets under management (as of March 31, 2026) for clients in 30 countries. Headquartered in Seattle, Washington in the United States, Russell Investments has offices around the world, including London, New York, Toronto, Sydney, Tokyo, Shanghai, and Mumbai.

Joining our Mumbai office means becoming part of a globally connected team where associates collaborate across functions, geographies, and time zones to support the work of a globally recognized asset management firm. Based in Goregaon (East), you will have the opportunity to work alongside colleagues around the world, contribute to meaningful initiatives, and build your career in a collaborative and inclusive environment. The Mumbai office operates with varying shifts to support collaboration across global time zones.

For more information, please visit https://www.russellinvestments.com.

Job Description:

Role Overview

We are looking for an experienced SEO/AEO Specialist or Analyst to drive organic and AI-search visibility across traditional search engines and emerging platforms such as Google AI Overviews and ChatGPT. The role will cover Technical SEO, Content SEO, AEO/GEO, structured data, analytics, and enterprise website optimization.

Experience with Adobe Experience Manager (AEM) and enterprise SEO platforms would be a strong advantage.

Key Responsibilities

Develop and execute SEO, AEO and GEO strategies across content and technical workstreams.
Conduct keyword, search-intent, competitor, content-gap and AI prompt/query research.
Identify and optimize evergreen and high-value content to improve organic and AI-search visibility.
Drive content optimization across metadata, headings, internal linking, FAQs, structured content and schema.
Conduct technical SEO audits covering crawlability, indexation, canonicals, hreflang, redirects, sitemaps, broken links and Core Web Vitals.
Implement and validate structured data/schema, including Article, Person, Organization and other relevant types.
Monitor AI visibility, citations/mentions, prompt coverage, Share of Voice and competitor performance.
Partner with Content, Technology, UX, Analytics, Digital Operations and SMEs to implement SEO/AEO recommendations.
Track performance through analytics and SEO platforms and translate findings into actionable recommendations.
Stay current with Google algorithm updates, AI-search developments and emerging SEO/AEO practices.

Tools & Platforms

Hands-on experience with several of the following:

SEO/AEO: BrightEdge, SEMrush, Ahrefs, Screaming Frog, Google Search Console, Siteimprove.
Analytics: GA4, CJA, Looker Studio
Technical: Schema.org, Rich Results Test, PageSpeed Insights, Lighthouse, GTM

Required Experience

5–6 years of hands-on SEO experience across enterprise or large-scale websites.
Strong knowledge of Technical SEO, Content SEO and analytics.
Practical understanding of AEO, GEO and AI-search optimization.
Experience with structured data, Core Web Vitals, international SEO and content optimization.
Strong analytical, communication and stakeholder-management skills.

Good to Have

Hands-on Adobe Experience Manager (AEM) experience.
Experience with BrightEdge and SEMrush.
Experience with large-scale CMS/content migrations.
Multi-market/international SEO experience, including hreflang.
Experience in financial services or another regulated industry.
Experience working with Content, SMEs, Editorial and Compliance teams.