Copywriting expert at Retail Insights

Retail Insights Open · verified Aug 22, 2026

Copenhagen Mid-level Copywriting

Mid-level Copywriting role at Retail Insights. Copenhagen.

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

You'll own email copy, visuals, planning, and testing for newsletters, updates, and promotions
You'll grow LinkedIn, experiment with formats, extend content to YouTube, and launch Twitter
You'll shape the visual identity across marketing channels and improve website UX and SEO
You'll track channel performance, manage PPC campaigns, and work toward targets and KPIs
You'll coordinate with other teams to find shareable content and communicate brand progress

What you bring

You have professional experience in marketing
You bring strong written and verbal communication skills
You take initiative, own deliverables, and follow through with urgency
You enjoy meeting people and building lasting professional relationships
You can organise, structure, and prioritise your workload

Who this fits

You'll suit a fast-moving, entrepreneurial workplace where you take substantial ownership and work closely with the team, CEO, and founder. The role is based in person at the Copenhagen headquarters from Monday through Friday, with no remote option. The start date is flexible, and overseas conference travel is part of the opportunity

From the employer

Do you thrive in a fast-paced environment, where you gain a tremendous amount of responsibility? Do you want to be part of an exceptional entrepreneurial team with young, motivated and extremely driven people? And are you curious or passionate about people? If so, you might be our next Copywriting expert.

About us

Retail Insights is Northern Europe’s leading retail forum. We are strengthening the retail ecosystem by building a platform for insights, inspiration, and networking, connecting more than 3,000 leaders yearly from more than 15 countries.

Retail Insights is part of United Media (https://www.united-media.com/) which focuses on building large scale industry media and conferences products in sectors such as insurance, HR, private equity, retail, etc. As of today, we have organically launched 8 media companies and acquired one.

What we offer you

As our Copywriting expert you get the unique opportunity to take ownership of our content. You’ll be working in-person in our HQ in Copenhagen where you will constantly be pushed out of your comfort zone. To ensure a never ending growth curve, we provide you with:

Opportunity of having a real impact - You’ll be getting operational experience in a start-up where both your work and the results are highly tangible and matter to the business.
Inspiration and guidance - A chance to work closely with our high performing team as well as with the CEO and founder of our company.
Unlimited growth potential in our company - we strongly believe in and have a track record of promoting internally.
Travel opportunity: You would be joining our conferences overseas.
Invaluable transferable skills - boost your interpersonal, research, organisation, outreach and project management skills through experience and training.

Your Responsibilities

Responsibilities in this job will vary however, they will be mostly centred around:

Email marketing: Manage copywriting, graphics, strategy and optimisation for our newsletter, product updates and exclusive promotions.
Social media growth management: Manage and grow our LinkedIn - our largest channel to interact with our audience - and frequently test new content formats. We would also like you to help us leverage our content on YouTube and launch our Twitter.
Graphic design: You will be responsible for our visual identity across all of our marketing channels. We will make sure you’re equipped to do this in the best way possible.
Website: Design, SEO activities, UX optimisation. Work with us on improving and launching new formats that reflect our brand identity.
Analytics: To continuously measure and improve our performance metrics across channels. You will be working towards challenging targets and KPIs.
Paid advertising and PPC campaign management.
Synergy: To collaborate with the other departments to identify content worth sharing with our audience, and also to inform them of our brands’ progress.

What we expect from you

We are looking for candidates who:

Have a relentless drive and desire to be the very best at what they do;
Have work experience in the marketing field;
Possess and unparalleled work ethic with a high sense of urgency;
Take ownership of everything they do, are proactive and follow through on commitments;
Are curious about people and love to speak, build and nurture relations;
Are an excellent communicator (especially) verbally and in writing;
Are well-organised and display the ability to structure and prioritise their work.

Startdate

Flexible

Monday - Friday we work from our office and do not offer remote work.