Email Marketing Specialist ( Digital )

Orbio World Open · verified Sep 10, 2026

Vilnius Mid-level Email Marketing

Mid-level Email Marketing role at Orbio World. Vilnius.

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

Own acquisition email programs that grow lists, capture leads, and turn prospects into first-time customers
Build automations and an A/B testing plan to improve engagement and initial purchase conversion
Review list growth, conversion, and CPL results to guide top-of-funnel decisions
Refine email content and settings to support stronger deliverability
Coordinate with creative, media buying, and product teams on the early customer journey

What you bring

Three to five-plus years in email marketing focused on acquisition, lead generation, and conversion
Working knowledge of SPF, DKIM, DMARC, bounce interpretation, and deliverability metrics
Strong command of a major ESP, including complex automation builds
Ability to turn conversion, CPL, and lead-to-customer data into practical actions
Knowledge of nurture flows, segmentation, testing, automation, and deliverability

Who this fits

You’ll suit a data-focused email marketer who takes ownership of acquisition strategy and enjoys using AI tools to create effective campaigns. The role is based in Vilnius, Lithuania, with one work-from-home day each week and twenty additional remote days from anywhere in the world. HTML/CSS, paid newsletters, and lead magnets are useful extras.

From the employer

Millions of users worldwide. Billions in transactions. And one focused team, building high-impact solutions that scale across the globe every single day.

Orbio World is where top minds push the boundaries of global e-commerce. We build scalable systems, set trends, and create products used by millions. Here, ownership is expected, impact is real, and meaningful work takes priority.

Ready to change the game?

Geeky. Passionate. Genuinely excited about what we do. Welcome to the Digital Projects team — a place where you’ll learn and grow at lightning speed, with full ownership over your work and the freedom to make real impact. Even when challenges get tough, the energy stays positive. We're here to have fun, aim high, and build products that reach #1.

We are seeking a data-driven mid-senior Email Marketing Specialist with a focus on new user acquisition. You will hold the crucial responsibility of developing and executing a comprehensive top-of-funnel email strategy, encompassing the entire customer journey from initial lead capture through to successful conversion.

Feeling the match?
Let’s get into the details:

Develop and execute the complete email acquisition strategy, focusing on list growth, lead capture, and converting prospects into new customers.
Establish and manage email automations and a robust A/B testing roadmap to enhance prospect engagement and first-purchase conversion rates.
Conduct thorough analysis of top-of-funnel campaign performance (list growth rate, conversion rate, CPL) to shape future strategies.
Continuously optimize email content and settings for improved deliverability
Work collaboratively with creative, media buying, and product teams to ensure a cohesive top-of-funnel user experience.
Leverage AI tools to develop high-performing emails that achieve strong results.

Your part in the bigger picture:

Proven Experience: 3-5+ years of hands-on experience in email marketing, with a specific focus on new user acquisition, lead generation, and conversion.
Demonstrate your knowledge of conversion-oriented best practices.
Be acquainted with deliverability: Knowledge of SPF, DKIM, and DMARC. Ability to interpret bounce messages and analyze campaign metrics for deliverability issues.
Platform Expertise: High technical proficiency with at least one major ESP (e.g., Klaviyo, Omnisend, Hubspot, etc.), including building complex automations.
Analytical Mindset: Strong analytical skills with the ability to analyze top-of-funnel data (conversion rates, CPL, lead-to-customer rate) and convert it into actionable insights.
Core Knowledge: Deep understanding of email marketing best practices: lead nurture flows, automation, segmentation, A/B testing and deliverability.
Ownership: A proactive, "can-do" attitude with a strong sense of ownership and excitement about the digital world.
Bonus Points: Proven experience in managing and optimizing paid newsletters, lead magnets. Experience with HTML/CSS for email templates.

Now let’s talk perks:

🏖️ Balance that works for you

Take your birthday off, wrap up two hours earlier on Fridays, and enjoy one work-from-home day each week—plus 20 extra remote days from anywhere in the world.

🌟 Grow on your terms

Use your personal budget for courses or conferences. Grab any book you need. Join internal trainings, guest lectures, and more.

🌱 Wellness you can feel

Feel supported with prepaid therapy sessions, personal accident insurance, full annual blood tests and vaccination programs, and private health insurance after 3 months. Sports and wellness events? On us.

🎁 Perks that add up

Earn extra paid vacation days as you grow with us. Celebrate milestones with travel vouchers—€3000 after 5 years and €5000 after 10. Plus meaningful rewards, exclusive deals through perks.lt, and your choice of free parking or public transport after 3 months.

🏡 Time to recharge & connect

Enjoy a week-long stay each year in our company apartments in Druskininkai or Kunigiškės. Join team-building activities, cross-team experiences, and everything from casual hangs to unforgettable workations.

👪🏼 Support that matters

Welcoming a new family member? We’ve got you with a bonus and flexibility. Called for official training? Take additional paid time off. Want to make an impact? Join Orbio Kids, Orbio Academy, volunteering, and charity initiatives.

💵 Salary

From 3500 Eur/month (gross), depending on individual experience.

Join Orbio World at the forefront of how millions discover, connect, and explore the world like never before.