Marketing Manager
London Full-time Manager General Marketing
At a glance
Manager-level General Marketing role at Novartis. London · full-time · £66,570–£123,630 base.
SalaryStated by Novartis
£66,570 – £123,630
Base salary for this role, in GBP per year, as published in the posting.
This role, from NovartisOur estimate for the market: £49,441–£85,150Median £73,000
The range includes the market median of £73,000 for mid-level general marketing roles in London.
Worked out from 18 postings that stated pay, median £73,000. Last updated Oct 10, 2026.
RoleGeneral Marketing
SeniorityManager
LocationLondon
EmploymentFull-time
Base pay£66,570–£123,630
PostedOct 9, 2026 · 1d ago
Role brief
growthroles summary, based on the employer's posting.
What you'll do
- Turn regional and international direction into local oncology plans, then set brand priorities and campaign direction across the portfolio
- Lead the marketing team, build its capabilities, and use performance reviews to redirect work and resources
- Shape investment across customer groups and build connected journeys for customers and patients, including activation and patient support services
- Coordinate launches and align Sales, Medical, Value & Access, and other teams on delivery
- Check that marketing work meets company policies, industry codes, and ethical standards
What you bring
- Substantial pharmaceutical marketing experience, ideally including customer engagement or brand management at another pharma company
- A track record of building and delivering integrated campaigns, with practical omnichannel and digital engagement skills
- Financial judgment covering budgets and return-on-investment assessment, alongside strong analytical and strategic thinking
- A university degree in life sciences, marketing, business, or a related area
Who this fits
This role suits an experienced pharmaceutical marketer who can lead a team and coordinate work across commercial and medical partners. You must work from the London office twelve days each month. External applicants need permanent UK work authorization; visa and relocation support are unavailable.
From the employer
Salary Range:
£66,570.00 - £123,630.00
Job Description Summary
Location: London office based role, UK
External candidates must have the right to work permanently in UK as vis and relocation support are not offered for this role. All candidates must be able to work for 12 days per month in the London office.
We have opportunities for Pharmaceutical Marketing Managers within Novartis UK in Oncology in the London office.
The Marketing Manager, Oncology will be responsible for leading brands within the UK Oncology Therapy Area and will deliver sustainable growth, market share, and patient impact. This role translates International and Regional strategy into local portfolio priorities, sets clear direction for brand and campaign execution, and ensures consistent, high-quality omnichannel delivery across the portfolio. This role will also develop marketing materials based on International frameworks, drive performance and collaboration across the team, and ensure effective prioritization, governance, and resource allocation while working in close partnership with cross-functional teams.
Job Description
Key responsibilities
- Lead local strategy by translating International and Regional priorities into clear, International commercialisation excellence (ICE)-aligned plans that drive growth, market share, and patient impact.
- Set direction for brand strategy, content, and campaign execution across the portfolio, ensuring prioritization, quality, and alignment with ICE standards.
- Lead, coach, and develop the local marketing team, building strong capabilities, accountability, and an inclusive high-performance culture.
- Drive performance management through regular review of results, execution quality, and insights, translating outcomes into concrete actions and resource reprioritization.
- Develop and optimize marketing mix investment models for prioritized customer segments, leveraging advanced insights and digital/GenAI-enabled solutions.
- Design and orchestrate omnichannel customer and patient journeys, including patient activation strategies, services, and PSP execution in line with International guidance.
- Ensure high-quality omnichannel delivery by integrating campaigns, channels, and touchpoints across brands, with a strong focus on execution excellence and impact.
- Lead brand and product launch strategies, ensuring launch readiness, governance, and effective cross-functional follow-up.
- Enable strong cross-functional collaboration with Sales, Medical, Value & Access, and other partners to ensure coherent, customer-centric execution.
- Ensure compliance with Novartis policies, SOPs, industry codes, and ethical standards, including governance, tracking, and best-practice sharing.
Essential Requirements
- Significant experience in pharmaceutical marketing ideally from within another pharmaceutical company (and customer engagement or brand management).
- UK Pharma experience and an understanding of the UK healthcare system is highly desirable
- Strong understanding of pharmaceutical markets, customers, and healthcare systems.
- Proven experience developing and executing integrated marketing strategies and campaigns.
- Demonstrated omnichannel marketing and digital engagement capability.
- Strong financial acumen, including budget management and ROI assessment.
- Proven cross-functional leadership, stakeholder management, and collaboration skills.
- Strong strategic, analytical, and data-driven mindset with the ability to manage complexity and incorporate digital/AI tools.
- University degree in life sciences, marketing, business, or related field;
Skills Desired
Asset Management, Commercial Excellence, Cross-Functional Collaboration, Influencing Skills, Leadership, Operational Excellence, Product Lifecycle Management (PLM), Product Marketing, Stakeholder Engagement, Stakeholder ManagementNot this one either?
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