Corporate Director of Marketing - Navion Senior Solutions
Leadership Marketing Leadership role at Navion Senior Solutions. Raleigh · full-time.
Growth Roles summary, based on the employer's posting.
What you'll do
- You’ll lead marketing strategy across senior living communities, supporting occupancy, revenue, and resident and family experience
- You’ll guide corporate and community campaigns while keeping Navion’s brand and messaging consistent
- You’ll oversee the corporate marketing function, internal marketers, and outside agency partners
- You’ll build a responsive, scalable marketing operation and manage competing projects and deadlines
- You’ll use digital, social, content, reputation, creative, and analytics work to improve marketing performance
What you bring
- At least five years of progressive marketing experience, including ownership of strategy and execution
- Experience with digital marketing, social media, branding, content, reputation, and creative development
- Background managing agencies or vendors and developing marketing professionals
- Ability to use marketing analytics to assess results and guide decisions
- A bachelor’s degree in marketing, communications, business, public relations, or a related field is preferred
Who this fits
This role suits a hands-on marketing leader who can set direction and drive execution across multiple communities. You’ll work onsite in Raleigh and report to the Vice President of Sales & Marketing. The position involves leading internal team members and external partners in a fast-paced, collaborative environment.
From the employer
The Corporate Director of Marketing is responsible for leading the development and execution of Navion Senior Solutions’ marketing strategy across its portfolio of senior living communities. This role provides leadership for corporate and community-level marketing initiatives, strengthens and protects the Navion brand, and ensures marketing efforts effectively support occupancy, revenue growth, and the overall resident and family experience.
Reporting to the Vice President of Sales & Marketing, the Corporate Director of Marketing will oversee the corporate marketing function and provide leadership to internal marketing team members and external agency partners. The Director will be responsible for creating a more responsive, efficient, and scalable marketing infrastructure while ensuring consistency in brand standards and messaging across all communities.
This is a highly collaborative, hands-on leadership role requiring both strategic thinking and the ability to drive execution in a fast-paced, multi-site environment.
Essential Duties & Responsibilities
A qualified candidate will be well-rounded and have extensive knowledge with:
- Marketing Strategy & Leadership
- Brand Management & Storytelling
- Social Media & Content Strategy
- Creative & Graphic Services
- Digital Marketing & Lead Generation
- Reputation Management
- Community Marketing Support
- Agency & Vendor Management
- Marketing Operations & Project Management
- Performance Measurement & Analytics
Navion Senior Solutions has partnered with Tapcheck, revolutionizing the way team members get paid! Join our amazing team and be part of a groundbreaking mobile app that allows team members to access their earned wages instantly. Say goodbye to waiting for payday and the stress of financial instability. With Tapcheck, we believe in empowering team members and giving them more control over their finances. With our innovative technology and user-friendly interface, we are reshaping the world of payroll!
Requirements
Qualifications
- Bachelor’s degree in Marketing, Communications, Business, Public Relations, or a related field preferred.
- 5+ years of progressive marketing experience, including experience leading marketing strategy and execution.
- Experience managing marketing for a multi-location or multi-brand organization strongly preferred.
- Senior living, healthcare, hospitality, multifamily, or other consumer service industry experience preferred.
- Demonstrated experience with digital marketing, social media, branding, content strategy, reputation management, and creative development.
- Experience managing external agencies and marketing vendors.
- Strong project-management skills with demonstrated ability to manage multiple priorities and deadlines.
- Experience utilizing marketing analytics to evaluate effectiveness and inform strategy.
- Experience leading and developing marketing professionals.
Benefits
- Health Care Plan (Medical, Dental & Vision)
- Retirement Plan (401k)
- PTO for full time positions
- Short & Long Term Disability Insurance
- Life Insurance
- Career Advancement Opportunities
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