MARKETING COORDINATOR
Mid-level General Marketing role at Napco Careers. Jeddah · full-time.
Growth Roles summary, based on the employer's posting.
What you'll do
- Run market research and turn findings into brand and product direction
- Coordinate product testing, monthly reviews, and action plans against brand positioning
- Develop promotions, digital ideas, events, and PR within the approved budget
- Move packaging artwork through creative teams and suppliers for launch deadlines
- Read retail audit data, track competitors, and support social and editorial campaigns
What you bring
- You can coordinate research, testing, reporting, and follow-up across teams
- You can assess product quality and market-share data to recommend corrective steps
- You can work with creative, supplier, category, brand, and digital marketing teams
- You can contribute to social media and editorial work across all platforms
Who this fits
This role suits a mid-level marketer who can coordinate several brand, product, and communications workstreams. You’ll be based in Jeddah, Saudi Arabia, in a full-time position. The listing does not state travel, visa, or management responsibilities.
From the employer
Job Responsibilities & Tasks (Duties include but are not limited to)
•Coordinate market research projects to develop new insights in order to sustain or improve the development / continuance of brand profile and architecture.
•Initiate competitive product testing (lab analysis and in-use or panel tests) and evaluation activities that define gaps and opportunities in order to devise a suggested action plan in order to ensure that the product is on target consistent with brand positioning on a monthly basis (along with a reporting system).
•Follow up with the category team that all the CCF are issued and set a monthly meeting with the brand manager to assess and evaluate the quality of the products.
•Propose new/innovative promotional tools, online initiatives, marketing events, and PR plans in order to build a strong consumer relationship to achieve brand growth objectives within the allocated budget.
•Coordinate approved packaging graphics projects working with the creative teams and suppliers to meet the set timelines for the product launches.
•Analyze retail audit reports (AC Nielson, Key Accounts …) in order to monitor brand market share, and track competitive moves, changes and proposes corrective actions to meet growth objectives.
•Involve in social media communication and editorial campaigns on all platforms as per yearly set calendar in collaboration with digital marketing team.
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