Paid Media Specialist - Freelance, Remote

Magic, Inc Open · verified Sep 10, 2026

Remote Taguig City Full-time Mid-level Paid Media

Mid-level Paid Media role at Magic, Inc. Remote, Philippines · full-time.

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

Build and run Facebook and TikTok campaigns, refining audiences, placements, creatives, and bids
Launch programmatic display, video, and YouTube campaigns while managing tags, creatives, and placements
Check tracking, targeting, and event firing before and after launch, keeping records audit-ready
Monitor spend, pacing, and delivery, then adjust bids or budgets when results require correction
Turn performance data into reports and next steps with account, creative, and analytics teams

What you bring

Hands-on paid social and programmatic experience across Facebook, TikTok, display, video, and YouTube
You use campaign data to solve problems and guide performance decisions
You can handle setup, trafficking, QA, tracking, pacing, and optimization across multiple campaigns
Clear communication and project management skills for fast-paced, client-facing work

Who this fits

You’ll suit a hands-on specialist who is detail-focused, proactive, test-minded, and comfortable owning campaign accuracy, pacing, and ROI improvements. This is a remote role for someone in Taguig City, Philippines, working 40 hours weekly from 9:00am to 5:00pm Eastern Time. You must provide a reliable internet connection, a quiet home workspace, your own suitable computer, a headset with noise cancellation, a webcam, and backup computer and internet access.

From the employer

About the ClientOur client is a data-driven, tool-enabled marketing consultancy and agency that blends strategy and execution to move customers through the buying journey at record ROI. They bring together diverse digital experts to help brands show up at the right moment across channels. Using proprietary tools and a culture of optimization, they uncover insights and activate connected marketing strategies across paid, owned, and earned media.
Why does this role exist?
This role exists to execute and optimize paid social and programmatic campaigns that drive measurable performance across Facebook, TikTok, display, video, and YouTube. As client demand grows, the team needs hands-on executional support to ensure seamless trafficking, accurate pacing, and continuous optimization. The Paid Media Specialist will safeguard QA standards, improve efficiency, and translate performance insights into actions that improve ROI. Paid Social Execution

Build, launch, and manage campaigns across Facebook and TikTok (audiences, placements, creatives, pixels).
Implement tests (creative, audience, bidding) and iterate based on performance data.
Maintain pacing and delivery against daily/weekly budgets and flight dates.

Programmatic Campaign Management

Execute campaigns across display, video, and YouTube within designated platforms.
Optimize toward performance goals (CPA, ROAS, CTR, CVR, VTR) using bid, budget, and audience tactics.
Manage creatives, tags, and placements to ensure accurate delivery.

Trafficking, QA, and Compliance

Traffic campaign assets, URLs, and tracking parameters; validate pixels/tags and event firing.
Perform pre-launch and post-launch QA to ensure error-free builds and accurate targeting.
Maintain documentation, naming conventions, and change logs for auditability.

Budget, Pacing, and Optimization

Monitor spend and adjust budgets/bids to meet pacing targets and hit performance goals.
Identify under/over-delivery and implement corrective actions quickly.
Recommend reallocation of spend across platforms and tactics based on performance insights.

Reporting and Cross-Functional Collaboration

Produce clear performance reports and insights with next-step recommendations.
Partner with account, creative, and analytics teams to align on goals and testing plans.
Communicate risks, wins, and action items proactively to stakeholders.

Required:

Experience in paid media with a focus on paid social and programmatic.
Hands-on expertise in campaign setup, trafficking, and optimization across Facebook, TikTok, and display/video/YouTube.
Demonstrated analytical and problem-solving skills using performance data to drive decisions.
Strong communication and project management skills in a fast-paced, client-facing environment.
Proven ability to manage budgets, pacing, and performance concurrently across multiple campaigns.
WFH Set-Up:
- Computer with at least 8GB RAM, an Intel i5 core processor/AMD Ryzen 5 Processor and up.
- Internet speed of at least 40MBPS
- Headset with an extended mic that has noise cancellation and a webcam
- Back-up computer and internet connection
- Quiet, dedicated workspace at home

Your Superpowers:

Technical: Facebook Ads Manager, TikTok Ads Manager, YouTube/Google Ads or programmatic platforms; pixel/tag implementation; UTM tracking; QA and trafficking best practices; Excel/Sheets and performance analysis; reporting tools.
Optimization: Audience building and refinement, creative and bid testing, pacing and delivery management, conversion-focused tuning.
Soft skills: Proactive communicator, detail-obsessed, organized, solution-oriented, and calm under deadlines.

You should apply if…

You love translating data into clear actions that improve ROI and client outcomes.
You thrive in hands-on execution and take ownership of pacing, QA, and performance.
You value accuracy, transparency, and collaboration with cross-functional partners.
You are curious, test-minded, and enjoy continuously improving campaigns.

What to expect...

Work Setup:

Remote position
Must have a reliable internet connection and a quiet workspace
Required to provide own computer with Intel Core i5 or something similar or higher operating system

Working Hours:

40 hours per week
9:00am - 5:00pm Eastern Time

Compensation:

$7 per hour
No benefits package included