Growth Director

Lotus Health AI lotushealth.ai Open · verified Aug 21, 2026

NY Full-time Director Growth Marketing

Leadership Growth Marketing role at Lotus Health AI. NY · full-time.

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

Run paid campaigns on Meta, Google, and TikTok, from budget setting through optimization
Brief and test creative, then shift spend in response to campaign performance
Handle community efforts, events, or press work when growth needs extend beyond paid

What you bring

Hands-on experience managing paid campaigns, budgets, creative briefs, testing, and optimization
Explain a past budget, the channels it covered, its results, and the decisions those results prompted
Show you stayed through a growth ramp and adapted based on real outcomes
Demonstrate that you learn unfamiliar work quickly, ideally in a regulated or compliance-heavy setting

Who this fits

You’ll suit this founding role if you prefer hands-on ownership of paid growth and can also step into community, events, or PR work. The position is tied to Lotus’s new Los Angeles office team. Experience in health, telehealth, supplements, or fintech is a strong plus, while regulated or compliance-heavy experience is presented as preferred rather than required.

From the employer

Growth Director — Lotus AI (Los Angeles)

About Lotus

Lotus is building the future of primary care with AI, backed by Kleiner Perkins and CRV. We've found real product market fit and are growing fast, combining clinical rigor with a product experience that actually feels human. Now we're building out the team to match that momentum, and the people we hire now will shape what Lotus looks and feels like for years to come.

The Role

We're looking for someone who gets things done.

You'll own paid acquisition day to day: setting up and running campaigns across channels like Meta, Google, and TikTok, briefing and testing creative, and adjusting spend based on what the numbers tell you. You can walk us through a real budget you managed, what you spent it on, what worked, what didn't, and why you made the calls you did. When growth needs something outside of paid, like a community push, an event, or a piece of press, you can pick that up too.

This is a founding role on our new LA office team.

What we're looking for

Direct, hands-on experience running paid campaigns: setting budgets, briefing creative, testing, and optimizing based on performance
Can describe a specific past budget: how much, which channels, what changed based on results
Comfortable stepping into community, events, or PR work when growth calls for it
Stayed in a role long enough to see a growth ramp through and adjust based on real outcomes
A track record of picking up something unfamiliar fast, ideally in a regulated or compliance-heavy space
Strong plus: paid growth experience specifically in health, telehealth, supplements, or fintech

If this is you, we want to talk.