growthroles

National Account Manager

Lotus Bakeries jobslotusbakeries.com Open · verified Sep 25, 2026
Praha Manager Account Management

At a glance

Mid-level Account Management role at Lotus Bakeries. Praha.

Pay not stated

RoleAccount Management
SeniorityManager
LocationPraha
Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

  • Manage assigned Czech customers across Modern Trade, Traditional Trade and Away From Home channels
  • Build annual customer plans, negotiate trading terms and protect margins, turnover and promotional spending
  • Grow distribution for current products and win listings for new SKUs within assigned accounts
  • Track sell-in, sell-out, targets, competition and trends, then act on performance gaps
  • Coordinate forecasts, orders, payments, claims and promotional agreements with internal teams

What you bring

  • A master’s degree in economics, international business or a comparable discipline
  • Three to six years selling FMCG products through Modern Trade, including hypermarkets and supermarkets
  • Fluent spoken and written Czech and English, with strong negotiation and relationship skills
  • Comfort using MS Office and making decisions from customer and market data

Who this fits

You’ll suit a commercially accountable account manager who can work independently in a small team and own customer results. The role is based in Prague, reports to the Country Manager CZ, and covers customers in the Czech Republic. SAP, e-commerce or digital activation experience can strengthen your fit.

From the employer

The Key Account Manager is responsible for the management and development of selected customers across Modern Trade, Traditional Trade and Away From Home channels in the Czech Republic. The role ensures strong commercial execution, business growth and long-term value creation within assigned accounts.

The position is based in Prague and reports directly to the Country Manager CZ.

  1. Account Management
  • Full commercial responsibility for assigned key customers (turnover, margins, promotional investments)
  • Preparation and execution of annual Action Plans
  • Leading trading negotiations and securing optimal commercial conditions
  • Ensuring strong in-store presence and effective promotional execution
  • Monitoring performance versus targets and implementing corrective actions

  1. Business Development
  • Expanding distribution of existing portfolio and successful listing of new SKUs
  • Identifying growth opportunities within assigned customers
  • Supporting development of the Away From Home channel where relevant

  1. Operational Excellence
  • Accurate forecasting and demand planning in cooperation with Planning and Customer Service teams
  • Follow-up of orders, payments, claims and operational issues
  • Ensuring correct implementation of trading agreements and promotional mechanics

  1. Market & Data Analysis
  • Regular analysis of sell-in / sell-out data (Nielsen, IRI or similar sources)
  • Monitoring competitive landscape and market trends
  • Preparation of monthly performance reviews and internal reporting

  • You hold a master degree in economics, international business or similar
  • 3–6 years of experience in FMCG sales in Modern Trade ( hypermarkets, supermarkets)
  • Strong negotiation and relationship-building skills
  • Analytical mindset and data-driven decision making
  • Ownership mentality and result orientation
  • Ability to work independently within a small team structure
  • Knowledge of MS Office required; SAP is an asset
  • Experience in e-commerce or digital activation is a plus
  • Fluent Czech and English (written and spoken)

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