Marketing Manager
At a glance
Manager-level General Marketing role at Lonza. Bangkok · full-time.
Pay not stated Marketing Manager salary
growthroles summary, based on the employer's posting.
What you'll do
- Set regional marketing plans and annual priorities around commercial goals across Southeast Asia and Emerging Markets
- Run campaigns spanning digital channels, events, webinars, workshops and customer engagement programs
- Use market insights, customer feedback and commercial data to spot opportunities and build demand
- Turn technical product details into customer-focused messages, then adapt content for regional markets
- Monitor campaign KPIs and improve results while partnering with sales, R&D, product management and global teams
What you bring
- A bachelor's degree in business, marketing, pharmacy, chemistry or another related discipline
- Strong background in B2B marketing, including regional strategy and campaign delivery
- Experience in nutraceuticals, health ingredients, food, pharmaceuticals or a related industry
- You can assess customer and market data, track campaign measures and explain technical information clearly
Who this fits
This Bangkok-based manager role suits someone who can lead regional campaigns and work with sales, R&D, product management and global colleagues. You should be comfortable collaborating across multicultural, cross-functional teams.
From the employer
Location: Bangkok, Thailand
Join Lonza’s Capsule & Health Ingredients (CHI) team and drive impactful marketing initiatives across Southeast Asia and Emerging Markets. As Marketing Manager, you will develop and execute regional marketing strategies, deliver engaging campaigns and strengthen customer relationships to support commercial growth.
What you will get
- An agile career and dynamic working culture.
- An inclusive and ethical workplace.
- Compensation programs that recognize high performance.
- Opportunities to collaborate with global and regional teams.
- Ongoing learning and professional development opportunities.
- The opportunity to shape marketing strategies across diverse markets.
- Access to Lonza's global benefits: https://www.lonza.com/careers/benefits.
What you will do
- Develop and execute regional marketing strategies and annual plans aligned with commercial priorities.
- Lead integrated marketing campaigns across digital, events, webinars, workshops and customer engagement programs.
- Leverage market intelligence, customer insights and commercial data to identify opportunities and drive demand generation.
- Translate technical product features into compelling customer-focused messaging and value propositions.
- Develop and localize marketing content, ensuring brand consistency and alignment with regional market needs.
- Track campaign performance, measure KPIs and optimize marketing effectiveness.
- Partner with Sales, R&D, Product Management and global teams to support customer initiatives, commercial training and regional projects.
What we are looking for
- Bachelor's degree in Business, Marketing, Pharmacy, Chemistry or a related discipline; a Master's degree is an advantage.
- Strong experience in B2B marketing, regional marketing strategy and campaign execution.
- Experience in nutraceuticals, health ingredients, food, pharmaceuticals or related industries; e-commerce exposure is an advantage.
- Proven ability to execute integrated digital and offline marketing campaigns and customer engagement programs.
- Strong analytical skills with experience leveraging market insights, campaign KPIs and customer data.
- Excellent communication, presentation and stakeholder management skills, with the ability to simplify technical information into compelling marketing messages.
- Collaborative and proactive team player, comfortable working across multicultural, cross-functional and regional teams.
About Lonza
At Lonza, our people are our greatest strength. With 30+ sites across five continents, our globally connected teams work together every day to manufacture the medicines of tomorrow. Our core values of Collaboration, Accountability, Excellence, Passion, and Integrity reflect who we are and how we work together. Everyone’s ideas, big or small, have the potential to improve millions of lives, and that’s the kind of work we want you to be part of.
Innovation thrives when people from all backgrounds bring their unique perspectives to the table. At Lonza, we value diversity and are committed to creating an inclusive environment for all employees. If you’re ready to help turn our customers’ breakthrough ideas into viable therapies, we look forward to welcoming you on board.
Ready to shape the future of life sciences? Apply now.
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