Public Relations Associate
On-site Parañaque Full-time Junior Public Relations
Entry-level Public Relations role at Lalamove. Parañaque · full-time.
Role brief
Growth Roles summary, based on the employer's posting.
What you'll do
- Write long-form PR articles for traditional and digital media, plus corporate messages when requested
- Help select communication projects, from media seeding to campaigns managed with PR agencies
- Build media, KOL, brand ambassador and CSR partnerships to expand exposure
- Monitor online brand issues and recommend responses when the brand could be affected
- Manage releases, campaign reports, budgets, customer statements and competitor reviews
What you bring
- A relevant degree in marketing, advertising or communications
- At least two years of hands-on PR campaign development, writing and online or offline activations
- Strong organization and planning skills for smooth campaign delivery
- Clear written and spoken communication across media, agencies and corporate partners
- Ability to create urgent media statements and collaborate with designers and marketing teammates
Who this fits
This suits a junior PR professional who can combine writing, relationship building, issue monitoring and campaign coordination. You’ll work on-site at Parañaque Integrated Terminal Exchange and report to the PR Lead while co-managing campaigns with the lead and agency. PR agency accounts, editorial writing and social media community management are listed as advantages.
From the employer
About Lalamove
Lalamove is an on-demand delivery technology company, empowering users all around the world to make delivery fast and reliable.
Today, Lalamove operates in 14 markets across Asia, Latin America and EMEA. Our driver partners operate a vast array of vehicles to suit each market including lorries, vans and cars for deliveries of almost anything of any size. Fleets of two-wheel vehicles are also available for courier services providing fast and low-cost delivery solutions. Through dedicated mobile and web apps, Lalamove seamlessly connects users and drivers around the world to move things that matter.
The PR Associate reports directly to the PR Lead and is responsible for implementing PR campaigns to promote and protect the brand’s reputation. He / she is expected to co-manage PR campaigns with the Lead and agency to strengthen long-term or tactical messaging on how Lalamove empowers communities, both for Users and Drivers.
To learn more about Lalamove Philippines, please visit follow our LinkedIn Page: www.linkedin.com/company/lalamove/
What you'll do:
- Longform and Corporate Communications Writing- Base skill requirement is ability to write PR Articles for seeding to traditional and online media. From time to time, he / she is also responsible for crafting Corporate Communications or brand statements as requested by Media and other Partners
- PR Judgment- Helps identify the best communication projects to maximize exposure and delivery of message for long term or tactical objectives. This can be through straightforward article to PR seeding initiatives, or scaled up projects which involves campaign development & management of PR agencies
- Representation and Relationship Builder- Able to identify partnership opportunities that maximize media exposure such as brand ambassadorships, KOLs or CSR activities.
- PR Issues Monitoring- Routinely create or manage Online scans for possible issues or complaints connected to the
brand, and be able to recommend in dispositions should the issue have a branding impact. - Administrative- Media Releases and Post Campaign Reports, Budget Management, Media Sensitive Customer Service Statements, Competitor Scans.
- Performs other duties that may be assigned by management from time to time.
What you'll need:
- Writer. Must be able to express PR stories in long form / article writing and in tactical Media Statements
- Project Management. Has excellent organizational and planning skills for seamless campaign execution.
- Relationship Builder. Able to maintain relationships with media, agencies and corporate partners for brand building efforts.
- Can represent the company well through excellent written and verbal communication skills
- Agility. Able to craft Media Statements when the situation requires to be on demand.
- Ability to effectively collaborate with designers & other members of marketing team in order to produce desired output
What we seek:
- A relevant degree in Marketing, Advertising or Communications
- Minimum 2 years hands on experience on PR Campaign Development, Writing and Activations (Online and Offline).
- Previous experience in PR Agency Accounts, Editorial Writing, and Social Media Community Management are a plus.
- Must be willing to work on-site in Parañaque Integrated Terminal Exchange (PITX)
To learn more about Lalamove Philippines, please visit follow our LinkedIn Page: www.linkedin.com/company/lalamove/
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