Marketing and Events Manager

Kengarff Open · verified Sep 10, 2026

Salt Lake City Full-time Manager General Marketing

Mid-level General Marketing role at Kengarff. Salt Lake City · full-time · no salary stated · we estimate $75,000–$117,000.

Estimated pay

Kengarff has not published a salary for this role. The figure below is our estimate, not theirs.

$75,000 – $117,000

What the middle half of mid-level general marketing roles in Salt Lake City paid, among postings that did state a salary.

Worked out from 26 postings that stated pay, median $91,000. Last updated Mar 10, 2026.

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

You’ll take dealership events and client experiences from idea through follow-up, coordinating budgets, vendors, schedules, and logistics
You’ll grow client and prospect attendance by working with Sales on invitations and relationship-building
You’ll run local marketing with GM and Sales leadership, aligned to Ferrari standards and dealership goals
You’ll report attendance, engagement, lead generation, and ROI to Ferrari North America, then improve plans using data and feedback

What you bring

You bring at least three years in marketing, event management, client relations, luxury hospitality, automotive, or a related field
You have managed budgets, expenses, vendors, and event resources while handling priorities independently
You communicate well, organize projects, build relationships, and develop a client or prospect network
You have a high school diploma or equivalent, are at least eighteen, and hold an in-state driver’s license with a good record
You’re authorized to work in the US and hold a valid US passport for travel

Who this fits

This suits a self-motivated, proactive marketer who can work independently while building client relationships and coordinating multiple priorities. Luxury, automotive, hospitality, lifestyle, high-end retail experience, and an existing network are preferred. The job is based in Salt Lake City and includes US work authorization, an in-state license with a good driving record, and passport requirements for travel

From the employer

Considering a career with Ken Garff Automotive Group means you are in for a great ride (excuse the car metaphor)! We’re not your standard dealership or group of dealerships and we are pretty darn proud of that. We are out to do things differently and want to consistently change, grow, and progress. For that reason, our employees are proud of where they work!

Ferrari of Salt Lake City, a Ken Garff Automotive Dealership, is currently looking for a Marketing and Events Manager that aligns with our core values and acts with respect, integrity, growth, humility and teamwork.

Looking for:

3+ years of experience in marketing, event management, client relations, luxury hospitality, automotive, or a related field.
Experience managing budgets, expenses, vendors, and event-related resources.
Experience developing and executing marketing initiatives and measuring performance through metrics and ROI.
Strong organizational, project management, and communication skills.
Ability to build relationships, connect with clients and prospects, and develop a strong network or book of business.
Self-motivated, proactive, and able to manage multiple priorities independently.
Preferred Qualifications
Experience in a luxury brand, automotive, hospitality, lifestyle, or high-end retail environment.
Existing network of clients or contacts within the luxury, automotive, business, or social community.
Experience working directly with a manufacturer, corporate brand, or regional marketing organization.
Bachelor's degree in Marketing, Business, Communications, Event Management, or a related field.
High School Diploma or equivalent required
Must be 18 years or older and be authorized to work in the U.S with a valid in-state driver's license and a good driving record, per company standards
Must have valid US passport for travel.

What you’ll do:

Event Management & Client Engagement

Develop, coordinate, and execute dealership events and client experiences from concept through completion.
Manage event budgets, expenses, vendors, timelines, logistics, and post-event follow-up.
Build and maintain a strong client and prospect network to drive attendance and engagement at dealership events.
Partner with the Sales team to identify key clients and prospects for event invitations and relationship-building opportunities.
Create memorable experiences that strengthen client loyalty and promote the Ferrari brand.
Partner with Ferrari North America (FNA) on event initiatives, leveraging available resources and programs while ensuring local events align with Ferrari brand standards and objectives.

Marketing Strategy & Performance

Develop and execute local marketing initiatives aligned with dealership objectives and Ferrari brand standards.
Partner with the GM and Sales leadership to identify opportunities to generate new business and strengthen existing client relationships.
Maintain a strong working relationship with Ferrari North America and provide reporting on marketing and event performance, including attendance, engagement, lead generation, and ROI.
Prepare regular reporting for Ferrari North America demonstrating the effectiveness and return on investment of dealership marketing and event initiatives.
Use performance data and client feedback to refine marketing and event strategies.

Why you’ll love working with us:

Competitive compensation package and 401k with company match 
Wellness Time Off, plus holidays, plus a Personal Purpose Day 
Medical, Dental, Vision, Disability Insurance, AD&D and Life Insurance 
Flex Spending, Health Savings Account, EAP, Wellness Plan, Mental Health Support, Diabetes Management Program, and Parental Leave Stipend 
Year-end bonus program for ALL employees (Garff Giveback) 
Employee discounts on vehicle purchase, parts, service and more!

Salary Expectations: 60k-80K + Bonus Structures based on marketing metric performance and events ROI.

Will you join us as a new Marketing and Events Manager?  Will you throw your energy and focus behind what we’re doing? Will you live our values and do things differently than you’ve ever done them?  Will you listen and build trust and foster relationships?  This organization, that started as an idea by a man named Ken Garff way back in 1932, needs one thing to keep its vision intact and its purpose of reinventing an industry moving forward.  It needs you.