Marketing Specialist

Jci Open · verified Sep 11, 2026

Dubai-Dubai-United Arab Emirates Full-time Mid-level General Marketing

Mid-level General Marketing role at Jci. Dubai-Dubai-United Arab Emirates · full-time.

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

Run lead-generation, branding, communications, and event work for Smart Building solutions across MEA
Build customer programs in Pardot and use Sales Force to create leads and measure campaign results
Manage digital channels, social media, Google AdWords, and Sitecore website updates
Own regional marketing requests, repositories, content, news updates, and day-to-day project delivery
Support events and sales enablement with presentations, reports, creative files, proofreading, and research

What you bring

Hold an undergraduate qualification in marketing, communications, business administration, or an equivalent field
Offer three to five years as a marketing specialist or generalist in a UAE matrix organization
Have hands-on lead-generation and regional event or trade-show execution experience
Use MS Office, Adobe Photoshop, InDesign, HTML, web enhancement tools, and marketing platforms
Write and edit strong English content while handling multiple deadline-driven tasks

Who this fits

You fit this role if you can combine strategic thinking with hands-on marketing delivery across the Middle East and Africa. You'll work from the regional office in Dubai, collaborate closely with business partners and marketing colleagues, and manage varied priorities in a fast-paced, deadline-driven setting.

From the employer

What you will do

The Marketing Specialist is a key role within of our regional marketing team and reports into the Head of MEA Marketing and Communications and will be based in our regional office in Dubai. The Marketing Specialist is partially strategic and operational role and will be supporting and executing our Lead generation, marketing, branding, and event strategy for our Smart Building technologies and solutions across Middle East and Africa.

How you will do it

As a Marketing Professional you will be using your expertise and experience to implement and support marketing campaigns, develop customer communication programs using our Marketing Automation Platform Pardot, and leverage Sales Force to generate effective sales leads and enhance measurement of the effectiveness of the action. You will also be responsible for managing our digital tools, social media channels, Google AdWords campaigns and will enhance our website using CMS Sitecore tool.

As a Marketing Professional you will be accountable for all the marketing projects and inquiries across Middle East & Africa region. You will develop the structure, administrate & update local marketing repositories. You will support the preparation of strong value content such as white papers, webinars, videos, and animations as a base for best-in-class digital campaigns

As a Marketing professional you will use your experience to develop global marketing news updates and execute the marketing strategy in daily priorities that keep the departments functioning and facilitate the duties of the marketing managers. You will use your expertise to support regional events and trade shows in strong cooperation with the business partners, create and update documents and creative files including presentations, reports, spreadsheets, Photoshop editing, html, etc and also proofread and support sales enablement and communication efforts coordinated by other team members.

What we look for

Required

Bachelor’s degree in Marketing / Communications / Business Administration or equivalent
Minimum 3-5 years of experience as Marketing Specialist / Generalist within matrix organization in UAE
Hands-on experience in executing Lead generation, & supporting regional events / trade shows
Great passion for branding, creativity, determination to achieve the objective, flexibility, enthusiasm, initiative, ability to problem solve and teamwork
Recent or past experience of working on different marketing tools
Solid experience with MS Office Suite and Adobe Photoshop and has worked on presentations, reports, spreadsheets, Photoshop editing, Indesign html, etc.
Recent or Past experience using web enhancement tools
Excellent knowledge of the English Language both written and verbal
Strong writing, editing, and researching skills
High level knowledge of MS Office
High level of customer service ability
Must have the ability to multi-task in a fast paced and deadline driven environment.
Strong team spirit and high level of customer service ability