Head of Growth

Hyphen Connect Limited Open · verified Aug 21, 2026

Hong Kong Dubai Director Growth Marketing

Leadership Growth Marketing role at Hyphen Connect Limited. Hong Kong.

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

Build the acquisition plan around durable growth loops and onboarding that keeps users engaged
Run paid digital campaigns and shift spend using CAC and LTV analysis
Test referrals, SEO, and other expansion ideas to uncover new growth channels
Work with product and engineering to add growth features and smooth the user journey
Use growth data to guide positioning and marketing messages

What you bring

Bring at least five years in growth marketing or user acquisition within fintech, crypto, or AI
Show leadership across acquisition, paid marketing, and growth experimentation
Turn complex datasets into practical tactics through strong analytical judgment
Have scaled consumer platforms with both paid campaigns and organic growth methods
Understand crypto markets and Web3 user behavior, plus growth budgets, automation, and analytics tools

Who this fits

You’ll suit a senior growth leader who can combine paid acquisition, organic experimentation, analytics, and crypto market knowledge. The listing places the role in Hong Kong and does not specify further work-location, travel, visa, or people-management conditions.

From the employer

We are building the definitive AI-powered crypto search engine, transforming how users discover, analyze, and interact with on-chain and off-chain data. Our mission is to make the complex world of crypto instantly accessible through intelligent, natural-language search. As Head of Growth, you will architect our user acquisition strategy, leveraging data-driven approaches to scale our platform into the go-to gateway for millions of crypto participants.

Core Responsibilities

Design and execute the overarching user acquisition strategy, focusing on sustainable growth loops and high-retention onboarding.
Lead performance marketing efforts across digital channels, optimizing spend based on rigorous CAC and LTV analysis.
Implement growth hacking experiments to identify new channels for user expansion, from viral referral programs to SEO-driven content strategies.
Work closely with the product and engineering teams to integrate growth-focused features and reduce friction in the user journey.
Manage and analyze the full growth stack, using data to drive decisions on product positioning and marketing messaging.

Requirements

5+ years of experience in growth marketing or user acquisition, specifically within the fintech, crypto, or AI sectors.
Proven experience leading user acquisition, performance marketing, and growth hacking initiatives.
Strong analytical skills with the ability to interpret complex datasets and translate them into actionable growth tactics.
Proven track record of scaling consumer-facing platforms through a mix of performance marketing and organic growth hacking.
Deep understanding of the crypto market landscape and user behavior patterns within the Web3 ecosystem.
Experience managing growth budgets and working with modern marketing automation and analytics tools.