Performance Marketing Specialist (Meta Ads) - CG (026-936)
Mid-level Performance Marketing role at Hunt St. Remote, Philippines · full-time.
Growth Roles summary, based on the employer's posting.
What you'll do
- Run Meta campaigns for several client brands, from planning and setup through ongoing management
- Use results to refine paid media strategy, targeting, budgets, and creative choices
- Brief and coordinate with a design agency so ad concepts stay fresh and effective
- Monitor lead quality and campaign outcomes, then report findings to the Wolf.CO team
- Expand into Google Ads as the client’s requirements grow
What you bring
- At least three years of practical Meta Ads work using Business Manager and Ads Manager
- Evidence that your campaigns produced qualified leads rather than only generating clicks
- Strong knowledge of audience targeting, retargeting, and campaign structure
- Experience generating leads for B2B or service businesses, with franchise, consulting, or professional services exposure helpful
- Clear English communication for close collaboration with the Wolf.CO team
Who this fits
You’ll need to be based in the Philippines and work remotely as an independent contractor. Collaboration follows Australian business hours, roughly nine to five from Monday to Friday, while leaving flexibility in how you organize your time. You’ll also need to disclose ongoing client work and show this engagement on LinkedIn as an independent contractor.
From the employer
Looking for Philippines-based candidates
Job Role: Performance Marketing Specialist
Compensation range: $2,000 to $3,000 AUD/month
Engagement type: Independent Contractor Agreement
Work Schedule: This role is expected to align with the AU business hours (approx. 9 AM - 5 PM, Monday to Friday) for collaboration, but as a contractor, you’ll have flexibility in how you manage your time.
Who We Are: At Hunt St, we help Australian companies hire top remote talent in the Philippines. For this role, you will be engaged directly by the client as an independent contractor. We are not an outsourcing agency. All of our roles are 100% remote so you'll be able to work from home.
Who The Client Is: The Client is an Australian franchise development and strategy consultancy that helps ambitious brands scale through end-to-end franchise solutions, from franchisee recruitment and legal frameworks to digital strategy and execution. The business is growing fast and looking to bring its performance marketing in-house.
Role Overview: This is a hands-on performance marketing role focused primarily on Meta advertising, with the expectation to grow into Google as the business scales.
You'll own the end-to-end paid advertising function: strategy, campaign setup, optimisation, and reporting. You'll brief a design partner on creative needs and manage that relationship to keep ads fresh and effective. The outcome is simple: qualified leads at volume.
Requirements
Key Responsibilities:
- Planning, building, and managing Meta ad campaigns across multiple client brands
- Contributing to paid advertising strategy and recommending improvements based on performance data
- Briefing a design agency on creative requirements and managing feedback loops
- Monitoring and optimising campaigns continuously — adjusting targeting, budgets, and creative
- Reporting on campaign performance and lead quality to the Wolf.CO team
- Building expertise across Google Ads as client needs expand
Must-Have Skills & Experience:
- 3+ years of hands-on Meta Ads experience (Business Manager, Ads Manager)
- Proven track record generating qualified leads, not just clicks
- Strong grasp of audience targeting, retargeting, and campaign structure
- Comfortable briefing creatives and thinking strategically about ad angles
- Experience across B2B or service-based lead generation (franchise, consulting, or professional services a bonus)
- Google Ads experience is a plus but not essential
- Strong English communication skills: you'll be working closely with the Wolf.CO team
Work Arrangement & Expectations:
This is a remote role that will be set up as an independent contractor engagement.
To ensure alignment and transparency, successful candidates will be expected to:
- Disclose any existing ongoing roles or client work
- Reflect this engagement on their LinkedIn profile (clearly marked as “Independent Contractor”
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