R&D Media Buyer

Growe Talents Open · verified Aug 17, 2026

Anywhere Mid-level Paid Media

Mid-level Paid Media role at Growe Talents. Anywhere.

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

Research and launch acquisition campaigns across Google UAC, Apple Search Ads, Telegram Ads, X Ads, and other channels
Improve app-store discovery and conversion through ASO keywords, metadata, and creative experiments
Build structured tests, assess findings, and capture learnings before scaling traffic sources
Optimize automated bidding with creative feeds, audience inputs, and conversion signals
Report channel results using CPA, ROMI, IPM, conversion rate, and related measures

What you bring

At least two years in mobile user acquisition, including hands-on Google UAC and/or Apple Search Ads
Practical ASO experience covering keywords, store-listing experiments, and tools such as AppTweak, ASOMobile, or Sensor Tower
Strong command of mobile metrics, plus cohort analysis through AppsFlyer, Adjust, or a comparable tracking platform
Background in iGaming or another regulated, highly competitive industry
Ability to create test plans from limited historical data and assess new acquisition channels

Who this fits

You’ll suit a mobile acquisition role for a gaming platform serving Latin American players, with a strong emphasis on experimentation and measurable results. You’ll need to work well with limited historical data, shifting platforms and algorithms, and cross-functional partners. The listing does not specify location, travel, visa, or management expectations.

From the employer

Our client, Jugabet, is a brand and gaming platform accessible to players in Latin America. With a strong regional focus and localized strategies, Jugabet is quickly becoming a key player in the market. Perfect for those who aim to:

Research, test, and launch campaigns on Google UAC, Apple Search Ads (ASA), Telegram Ads, X (Twitter) Ads, and other paid acquisition channels;
Own App Store Optimization (ASO): keyword research, metadata, creative testing (icons, screenshots, preview videos) to improve organic visibility and conversion rate;
Continuously identify, evaluate, and pilot new traffic sources and acquisition channels relevant to iGaming;
Design and run structured tests (creatives, bidding strategies, targeting signals, product pages) to validate new channels before scaling;
Analyze test results, build hypotheses, and document learnings to inform future acquisition strategy;
Manage creative asset feeds and audience/conversion signals to optimize automated bidding (UAC, ASA);
Collaborate with creative, ASO, and analytics teams to align testing roadmaps and share insights across channels;
Monitor competitor ASO strategies, store trends, and algorithm updates (Google Play, App Store) to spot new opportunities;
Track and report on channel performance using CPA, ROMI, IPM, conversion rate, and other relevant metrics.

Experience you’ll need to bring:

Proven experience 2+ years in mobile user acquisition, with hands-on work in Google UAC and/or Apple Search Ads;
Practical experience with ASO — keyword optimization, A/B testing store listings, and working with tools like AppTweak, ASOMobile, or Sensor Tower;
Experience testing or launching campaigns on Telegram Ads, X Ads, or similar emerging/alternative channels is a strong plus;
Solid understanding of mobile marketing metrics (CPA, CPI, ROMI, retention/LTV basics);
Experience with MMP/tracking tools (AppsFlyer, Adjust, or similar) and analyzing cohort data;
Comfortable working with limited historical data and building test plans from scratch;
Experience in iGaming or another regulated/high-competition vertical is a must.

It's a perfect match if you have those personal features:

Analytical mindset with strong attention to detail;
Curiosity and a proactive approach to testing new ideas and channels;
Result-oriented with focus on measurable outcomes;
Ability to balance creativity with data-driven decision-making;
Strong ownership and accountability for campaign performance;
Adaptability in a fast-changing environment (platforms, trends, algorithms);
Good communication skills and ability to work cross-functionally.

Our clients offer competitive benefits to support your professional and personal growth, including:

Health & Wellness Focus;
Global Medical Coverage;
Growth Opportunities;
Benefits Programs (compensation for the gym/stomatology/psychological service & etc.);
Performance-Driven Rewards;
Dynamic Work Environment.

Apply, and let your growth journey begin.