Junior Marketing Director || Hefty.gg
At a glance
Junior Marketing Leadership role at GAMURS Group. Remote, Australia · contract.
Pay not stated Marketing Director salary
growthroles summary, based on the employer's posting.
What you'll do
- Work with the Community Manager to promote Hefty.gg in forums, Reddit, Facebook groups and Discord while following each community’s rules
- Run paid campaigns on Facebook, Reddit and other relevant platforms, handling budgets, audience targeting, creative tests and optimisation
- Find influencers and creators, then build partnerships, cross-promotions, sponsorships and giveaways to attract users and subscriptions
- Plan content for LinkedIn, Facebook, X, Instagram, YouTube and other social channels, coordinating its creation and delivery
- Review ad spend, acquisition costs, campaign results and subscription conversions, using the data to improve performance
What you bring
- Hands-on digital marketing experience spanning community engagement and paid social advertising
- Working familiarity with Reddit, Discord, Facebook groups and online gaming communities
- Experience shaping go-to-market plans, managing ad budgets and evaluating campaign performance
- Strong platform-specific copywriting, plus confidence approaching influencers and coordinating partnership promotions
Who this fits
This suits a hands-on marketer who can work independently and wants to own day-to-day marketing, test ideas and build partnerships. It begins as a full-time-hours contract for three to four months, with a possible move to a permanent role depending on performance and business needs. The role is listed as Sydney, remote or hybrid.
From the employer
Junior Marketing Director — Hefty.gg
Full-time hours | Initial 3–4 month contract | Potential to transition to a permanent role
Location: [Sydney / remote / hybrid]
We’re looking for a proactive, creative marketer to help grow Hefty.gg, bringing new users to the website and increasing subscriptions through community engagement, paid advertising and partnerships.
This is a hands-on role for someone who understands online communities, can identify where our audience spends time and knows how to turn interest into sign-ups. The position starts with a 3–4 month contract, working full-time hours, with the potential to transition to a permanent role based on performance and business needs.
What you’ll do
- Coordinate with the Community Manager to help organic promotion for Hefty.gg in relevant forums, Reddit communities, Facebook groups and Discord channels, building relationships and engaging in ways that respect each community’s rules.
- Manage paid advertising campaigns across Facebook, Reddit and other relevant platforms, including budgets, targeting, creative testing and optimisation.
- Identify and approach relevant influencers and creators to develop partnerships and cross-promotion opportunities.
- Develop sponsorship opportunities, giveaway ideas and promotional campaigns to grow users and subscriptions.
- Create and coordinate marketing content across LinkedIn, Facebook, X, Instagram, YouTube and other relevant social channels.
- Track campaign results, advertising spend, user acquisition costs and subscription conversions, using the findings to improve performance.
- Work closely with the product team to understand Hefty.gg’s features and communicate their value to potential users.
What we’re looking for
- Practical experience in digital marketing, community engagement and paid social advertising.
- Familiarity with Reddit, Discord, Facebook groups and online gaming communities.
- Experience managing go-to market strategies, advertising budgets and measuring campaign performance.
- Experience in reward platforms a bonus.
- Confidence reaching out to influencers, negotiating partnerships and coordinating promotions.
- Strong copywriting skills and the ability to adapt messaging for different platforms and audiences.
- A creative, organised and independent approach, with a clear focus on growing users and subscriptions.
- An interest in gaming and an understanding of how to connect with gaming audiences.
The opportunity
You’ll take ownership of day-to-day marketing activity for Hefty.gg, with room to test ideas, build partnerships and directly influence the product’s growth.
To apply: Send your CV and a brief introduction to [email / application link], including examples of campaigns, community growth or partnerships you’ve worked on and the results achieved.
Not this one either?
Claude or ChatGPT reads the other 92,420 for you.
Get better matches →
