Associate, Paid Social
Entry-level Paid Social role at GALE. Bengaluru · full-time.
Growth Roles summary, based on the employer's posting.
What you'll do
- You’ll shape paid social plans around client goals, budgets, and campaign KPIs
- You’ll launch and manage ads across Facebook, Instagram, LinkedIn, Twitter, Pinterest, and Snapchat
- You’ll review results, adjust campaigns using data, and resolve delivery problems
- You’ll present plans, outcomes, and recommendations in client and team meetings
- You’ll forecast spend, assess audience metrics, and research ways to improve brand results
What you bring
- You have one to four years of experience managing paid social account portfolios
- You can create campaigns through Facebook Business Manager, LinkedIn Ads, Twitter Ads, Pinterest, and Snapchat
- You can prepare recurring and final campaign reports with findings, insights, and recommendations
- You can coordinate multiple stakeholders while maintaining campaign quality
Who this fits
This role suits someone who can manage paid social accounts, interpret campaign data, and turn findings into practical improvements. You’ll work with clients, brand owners, and internal teams, while also supporting junior teammates. The role is based in Bengaluru with hybrid office work, and being on-site is an essential job function. Previous agency experience is listed as a plus.
From the employer
We work with brands such as Delta, Uber, Starbucks, Chili’s, Hard Rock, MilkPEP, Diageo, Cotton, IHG and more. If you’re driven by a passion to build something great, a desire to innovate, and a commitment to achieve excellence in your craft, GALE is a great place for you!
GALE has eight offices around the world, including New York, Toronto, Los Angeles, Austin, Denver, Kansas City, London, and Bengaluru. GALE embraces a hybrid, flexible workplace
Associate, Paid Social
Bengaluru, Karnataka, India
We are looking for an Associate, Paid Social who has the ability to manage campaign
performance and the capability to dig into the data and define how to make the campaign
successful.
What you do -
• Build comprehensive paid social strategies aligned with client objectives, budgets, and KPIs.
• Execute paid social campaigns across multiple platforms (Facebook, Instagram, LinkedIn, Twitter, etc.), including ad creation, targeting, and bidding.
• Actively monitor campaign performance, make data-driven optimizations, and troubleshoot issues.
• Client & Team Collaboration.
• Participate in client and internal meetings, presenting campaign plans, results, and recommendations clearly and professionally.
Who you are
• 1- 4 year’s experience in managing portfolio of accounts in Paid Social vertical.
• Should be familiar with setting up campaigns in Facebook Business Manager, LinkedIn Ads, Twitter Ads, Pinterest & Snapchat based on the media plan and client brief. Producing weekly/monthly/quarterly/end of campaign reports from different platforms to show the performance of the campaigns along with observations & insights of the performance of the campaign along with recommendations on learnings/strategies from the current campaign than can be applied to future campaigns.
• Participating/leading in the strategy planning discussions with the client to discuss about different strategies like audience, ad formats, bidding, budget allocation, etc.
• Working with multiple stakeholders like different brand owners and coordinating with the internal team to get the work done with 100% quality.
• Sharing knowledge across the team especially for the juniors to help them grow. Guiding/mentoring them with the queries they have in daily operations.
• Responsible to work towards achieving the target KPIs/campaign objective for the brands by guiding the internal team.
• Planning & forecasting the budget & estimating the other metrics based on the audience & it's size and historical performance.
• Conducting regular research to provide client with different strategies that can improve brand performance.
• Previous agency experience would be a plus.
Our Commitment to InclusionWe believe in inclusivity and do our best work when people with diverse perspectives, backgrounds, and skills are brought together. Our Core Values are at the root of GALE’s collaborative environment and help to foster a strong community. Our Code of Conduct, Human Resources policies, and executive investment in inclusion further support and protect GALE’s inclusive workplace. GALE is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status. Our Hiring ProcessWe want you to be just as discerning in making your next career move as we are finding great talent to join our team. Our interview process will allow you to meet a range of people from various disciplines and domains both virtually and in person. Please discuss with our recruiters if you require any accommodations throughout the process to help enable a smooth interview.
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