Marketing Automation Manager
At a glance
Mid-level Email Marketing role at Fa Ewgu Saasfaprod1. Columbia · full-time.
Pay not stated Email Marketing salary
Growth Roles summary, based on the employer's posting.
What you'll do
- Build and run automated benefits communications and workflows for Chubb Benefits and Combined sales teams
- Group audiences and tailor messages for benefits, enrollment, and related communications
- Coordinate with marketing, content, operations, and business partners around goals, deadlines, and approvals
- Track automation and site results, then suggest changes that improve engagement and effectiveness
- Protect data quality and compliance while supporting nurturing, email, lifecycle programs, reporting, and testing
What you bring
- A bachelor’s degree in marketing, communications, business, or a related area, or equivalent experience
- Three to five years in marketing automation, email marketing, digital marketing, or a comparable role
- Hands-on use of Marketo, HubSpot, Salesforce Marketing Cloud, or a similar automation platform
- Strong organization, analysis, communication, problem-solving, and detail management across competing deadlines
Who this fits
This role suits a mid-level marketing automation professional who can manage data, workflows, performance metrics, and review-heavy collaboration. You’ll work in Columbia, United States, in a full-time manager-level position. Experience with benefits, enrollment, insurance marketing, CRM integration, lead management, campaign reporting, A/B testing, segmentation, or journey mapping is especially relevant.
From the employer
Chubb Benefits is seeking a Marketing Automation Manager to join our fast-paced, high energy, growing company. We are proud of our tradition of success in the insurance industry of over 100 years. Come join our team of hard-working, talented professionals!
Position Summary
The Marketing Automation Manager supports Chubb Benefits/Combined by building, executing, and optimizing automated communications that help deliver clear, timely, and effective benefits messaging. This mid-level role partners with marketing, content, operations, and business stakeholders to build campaign workflows, audience segmentation, and reporting across a range of benefits-related communications. The ideal candidate is detail-oriented, collaborative, and comfortable working in a fast-paced, review-driven environment.
Key Responsibilities
- Build, launch, and manage automated communications and workflows within the MOD ecosystem for Chubb Benefits/Combined sales teams
- Segment audiences and support personalized messaging for benefits, enrollment, and related communications
- Partner with cross-functional teams to align automation efforts with business goals, timelines, and approval processes
- Monitor automation and site performance and recommend improvements to increase engagement and effectiveness
- Maintain data quality, list hygiene, and compliance with internal standards and regulatory requirements
- Manage day-to-day use of marketing automation platforms and troubleshoot issues as needed
- Support lead nurturing, email marketing, and lifecycle communication programs related to benefits offerings
- Create reports and share insights on performance, audience engagement, and process improvements
- Contribute to testing, optimization, and workflow enhancements
- Stay current on marketing automation best practices, tools, and trends relevant to benefits communications
Qualifications
- Bachelor’s degree in marketing, communications, business, or a related field, or equivalent experience
- 3–5 years of experience in marketing automation, email marketing, digital marketing, or a related role
- Experience using marketing automation platforms such as Marketo, HubSpot, Salesforce Marketing Cloud, or similar tools
- Strong organizational and project management skills
- Ability to manage multiple priorities and deadlines in a fast-paced environment
- Strong analytical skills and comfort working with data and performance metrics
- Excellent written and verbal communication skills
- Strong attention to detail and problem-solving skills
- Ability to work effectively in a collaborative, review-driven environment
Preferred Qualifications
- Experience supporting benefits communications, enrollment campaigns, or insurance-related marketing
- Familiarity with CRM integration, lead management, campaign reporting, A/B testing, segmentation, and journey mapping
- Experience working in a regulated or enterprise environment
Success in This Role Looks Like
- Automated functionalities are executed accurately and on time
- Benefits messaging is clear, consistent, and aligned with Chubb Benefits/Combined standards
- Audience targeting and personalization improve engagement
- Reporting and insights help guide campaign decisions
- Automation processes are reliable, efficient, and continuously improving
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