SEO Executive
At a glance
Mid-level SEO role at Ekeq. Leicester.
Pay not stated SEO salary
Growth Roles summary, based on the employer's posting.
What you'll do
- Write editorials, category copy, metadata, blogs, and other page content across multiple websites
- Use keyword research and gap analysis to find opportunities and improve existing pages
- Keep a content optimisation roadmap moving with the SEO team and support link-building plans
- Adapt copy to each brand’s tone while coordinating with internal writers and external agencies
- Share progress through regular updates and clear communication with stakeholders
What you bring
- Proven SEO work from an agency or in-house setting, including ecommerce websites
- Strong writing ability and experience shaping brand-consistent content from keyword and competitor research
- Hands-on familiarity with SEMRush, Ahrefs, Screaming Frog, Search Console, or comparable tools
- A track record of turning SEO trends and opportunities into recommendations that improve SERP visibility
- Current knowledge of E-E-A-T, Core Web Vitals, and AI developments
Who this fits
This role suits a hands-on SEO content specialist who can balance copywriting with page optimisation across several brands. You’ll need to manage multiple projects under pressure, communicate well across the business, and work from the NEXT Head Office in Leicestershire. Experience with large B2C or fashion and lifestyle ecommerce brands, international SEO, technical fundamentals, or agency management would strengthen your fit.
From the employer
We are looking for an SEO Executive to join our Total Platform team at NEXT, based from NEXT Head Office in Leicestershire!
You may know NEXT, the UK and International eCommerce and retail giant, but did you know we are also experiencing rapid growth with our Total Platform business model. We fully manage websites for Victoria’s Secret (UK & Ireland), REISS, GAP (UK), JoJo Maman Bébé, Joules & FatFace.
About the Role
You’ll be part of NEXT’s fast growing SEO team - our largest online channel. This is a content led role with roughly a 60/40 split between copywriting and SEO, focused primarily on page optimisation. Any technical SEO knowledge would be a welcome bonus.
Leveraging keyword research, you will write engaging, on-brand content for NEXT and our Total Platform partner brands. You will also be instrumental in implementing the wider organic strategy across Total Platform’s brand portfolio. It’s a hands-on role with the support of the wider SEO team.
What you’ll take on
- Create high-quality content across our portfolio of websites, including editorials, on-page copy, category descriptions, metadata, and blog content.
- Write in each brand’s tone of voice, maintaining consistency across all output.
- Conduct keyword research and gap analysis to identify content opportunities and optimise existing pages.
- Use SEO tools and keyword research data to improve and optimise existing content across our websites.
- Work with the SEO team to build and maintain a content optimisation roadmap.
- Support content strategy for link building campaigns and new Total Platform client onboarding.
- Collaborate with internal copywriting teams and external agencies, sharing SEO best practice.
- Keep stakeholders informed on progress through regular reporting and clear communication.
What you’ll bring
- Proven SEO experience, in-house or at an agency.
- Excellent writing skills with a genuine passion for content creation.
- Experience creating on-brand content informed by keyword research and competitor analysis.
- Comfortable using tools such as SEMRush, Ahrefs, Screaming Frog, Search Console, and similar.
- Experience working on SEO for ecommerce websites.
- Strong attention to detail and the ability to manage multiple projects under pressure.
- Up to date with current SEO trends including E-E-A-T, Core Web Vitals, and AI developments.
- A team player who communicates well at all levels of the business.
- Must have a flexible attitude and the ability to work under pressure.
- Working on successful SEO projects for ecommerce sites.
- Track record of analysing SEO trends and opportunities, providing and implementing recommendations to improve visibility within SERPs.
Desirable
- Experience with large B2C or fashion/lifestyle eCommerce brands.
- International SEO experience, including content optimisation across multiple markets and languages.
- Knowledge of technical SEO fundamentals.
- Experience managing external agencies.
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