Events & Field Marketing Lead

DualEntry dualentry.com Open · verified Aug 17, 2026

On-site New York City Full-time Senior Event Marketing

Senior Event Marketing role at DualEntry. New York City · full-time · $130,000–$180,000 base.

SalaryStated by DualEntry

$130,000 – $180,000

Base salary for this role, in USD per year, as published in the posting.

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

Build and moderate a high-quality Slack community for finance leaders
Serve as DualEntry’s approachable first contact for community members
Run roundtables, panels, webinars, and meetups from topic through follow-up
Connect community and event work to pipeline with marketing, product, growth, and sales
Turn member feedback into direction for content, events, and product choices

What you bring

At least three years in community, events, or marketing, with B2B SaaS experience as a plus
Hands-on experience running Slack or a similar community and keeping it healthy
Strong organization, independence, and comfort making progress through uncertainty
Confidence communicating with senior finance professionals
High initiative and a strong work ethic

Who this fits

You’ll suit this role if you can build trust with CFOs, Controllers, and other senior finance operators while taking ownership of community and event work. The position is on-site in the USA and emphasizes close, highly collaborative teamwork.

From the employer

About DualEntry

DualEntry is building the OS for finance.

Every business needs a financial system of record, yet the world's largest fintech market ($220B+) still runs on software from the 1990s, with no new entrants in 30 years. DualEntry's AI-native ERP automates accounting from data entry to close, so finance teams move faster, spend less and incur less risk.

In just 2 years we've raised $100M+ from Lightspeed, Khosla Ventures, Contrary and Google Ventures and earned the trust of customers from $5M ARR to publicly traded companies.

We're hiring the outliers that can pull off this audacious goal: people that have accomplished exceptional things in their past. Our team members have been professional athletes, played for Team Canada, trained with UFC champions, performed in Broadway productions, DJ'd Berghain, and founded Brazil's top Python community.

What you’ll work on

Own and grow our Slack community for CFOs, Controllers, and senior finance operators - keep it active, high-quality, and well-moderated
Be the face of DualEntry to the community - approachable, human, first point of contact
Plan and run events end to end (roundtables, panels, webinars, meetups) - topic, speakers, logistics, promotion, follow-up
Partner with marketing, product, growth, and sales so community and events drive real pipeline, not just engagement
Turn community insights into input for content, events, and product decisions

What sets you up for success

Hardcore work ethic and high agency
3+ years in community, events, or marketing (B2B SaaS a plus)
Experience managing a Slack or similar community, and what keeps one healthy
Organized, self-directed, comfortable with ambiguity
Confident communicating with senior finance professionals

Meet the Marketing Team

Jan - In a space where everyone's shipping fast, Jan made sure we were the ones being understood. Owned marketing messaging, positioning, voice, and the website: putting DualEntry's POV at the center of everything we put out. Owned marketing messaging, positioning, and voice. Redesigned the DualEntry website in her first 90 days. Also launched a bi-coastal NYC/SF campaign covering over 100+ billboards that lifted brand visibility and awareness
Ana took the lead and owned the community and events at DualEntry from end to end. 500+ attendees across 15+ events in 6 months. Dinners, roundtables, poker night. She launches two new series: bi-weekly live demos and CTRL AI, built with partners and customers.
George grew organic search traffic from 2-5 clicks a day to 80-90 clicks a day, a 2330% increase (24x), excluding career and branded queries, through targeted SEO and content work.
Bruno built Slack bots that surface CFO job changes and funding announcements in real time, automate our gifting flow, and sync everything to HubSpot and Hex, so signals become warm intros and campaign performance lands directly in our dashboards.

Compensation & Benefits

Equity: $40,000 - $60,000
Base salary: $130,000 - $180,000
Full medical, dental & vision insurance coverage
One Medical annual membership
Commuter benefits
401(k) benefits
Learning & development budget for courses, certifications, and language learning
On-site team culture - high collaboration, no bureaucracy
In-office perks: snacks, drinks, team events and more

“We're not building a marketing team that follows the playbook. We're building the one people copy and study for years to come”

Jan Abaza, Founding Product Marketing Manager at DualEntry