Marketing Operations Associate
Entry-level Marketing Operations role at Decagon. San Francisco · full-time · $155,000–$185,000 base.
Growth Roles summary, based on the employer's posting.
What you'll do
- Run and improve the marketing tech stack, keeping HubSpot, Default, ZoomInfo and Sales Navigator well integrated for GTM
- Configure HubSpot to score, track and attribute leads, with clean data capture across campaigns
- Measure channel and campaign performance to figure out marketing ROI and where budget should go next
- Own funnel and pipeline reporting so performance is visible and reliable
- Set the rules for data governance, segmentation and database health across marketing systems
What you bring
- Four or more years in marketing operations or RevOps at a B2B, sales-led company
- Hands-on admin experience across HubSpot, Salesforce, Clay and Default
- Solid grounding in lead routing, lead-to-account matching and automated data orchestration
- Track record building automated workflows and scalable integrations that span systems
- Comfort working through ambiguity in a fast-growing setting, scoping first then moving
Who this fits
This suits a junior marketing ops or RevOps operator who likes building systems and translating business needs into technical workflows. It is an in-office role based in San Francisco. You should be a direct communicator who documents your work and brings others along through change.
From the employer
About Decagon
Decagon is the leading conversational AI platform empowering every brand to deliver concierge customer experiences.
Our technology enables industry-defining enterprises like Avis Budget Group, Block’s Cash App and Square, Chime, Oura Health, and Hunter Douglas to deploy AI agents that power personalized, deeply satisfying interactions across voice, chat, email, SMS, and every other channel.
We’re building a future where customer experiences are being redefined from support tickets and hold music to faster resolutions, richer conversations, and deeper relationships. We’re proud to be backed by world-class investors who share that vision, including a16z, Accel, Bain Capital Ventures, Coatue, and Index Ventures, along with many others.
We’re an in-office company, driven by a shared commitment to excellence and velocity. Our values — Just Get It Done, Invent What Customers Want, Winner’s Mindset, and The Polymath Principle — shape how we work and grow as a team.
About the team
Decagon’s Revenue Operations team is a multidisciplinary group of operators combining strategic thinking, analytical rigor, and high-velocity execution. Covering GTM-wide strategy, operations and analytics, we are proactive, data-driven partners to leadership – providing critical insights, driving operational efficiency and getting things done.
In this role, you will
Oversee the management and evolution of our marketing tech stack (Hubspot, Default, ZoomInfo, LinkedIn Sales Navigator, etc.) and ensure systems are effectively integrated and utilized to support GTM
Manage and optimize HubSpot to identify, score, track, and attribute leads. Ensure accurate data capture and reporting across campaigns
Analyze success of marketing channels and campaigns to determine Marketing ROI and inform future resource allocation decisions
Own marketing performance reporting, building a clear and reliable view of funnel performance and pipeline
Define and uphold data governance, segmentation, and database health across marketing systems
Work closely with GTM teams to streamline lead handoff processes and support sales teams with actionable insights and reports
Your background looks something like this
4+years in Marketing Operations or RevOps, supporting B2B sales-led company
Hands-on experience administering Hubspot, Salesforce, Clay, and Default
Deep expertise with lead routing, lead-to-account matching, and data orchestration workflows using workflow automation tools.
Proven ability to design automated workflows, operational processes, and scalable cross-system integrations.
Experience using AI-driven tools or agentic workflows to automate GTM tasks and enrich firmographic and demographic data
Strong analytical, system design, and documentation skills; able to translate business needs into scalable technical workflows.
Direct communicator with the operational discipline to document what you build and bring others along on changes
Comfortable with ambiguity in a high-growth environment; you scope the problem, then move
Even better if you have
Experience supporting multi-segment GTM motions (SMB + Enterprise, or PLG + Sales-led)
Exposure to partner ecosystem tooling
Benefits
We proudly offer the following benefits for our full-time employees:
Medical, Dental, and Vision benefits for you and your family
Life Insurance and Disability Benefits
Retirement Plan (e.g., 401K, pension)
Parental Leave
Fertility and family building benefits through Carrot
Monthly stipend to support your wellness, lifestyle, and work-life balance
Daily lunches and snacks in the office to keep you at your best
Take what you need vacation policy (subject to local requirements; UK employees receive 25 days of statutory leave)
These benefits are described in more detail in Decagon’s policies, may vary by location, and can change at any time according to applicable compensation and benefits plans.