Event Marketing Manager - Global Sponsorships (NAMER/LATAM)
At a glance
Manager-level Event Marketing role at Datadog. New York · full-time · $91,000–$121,000 base.
growthroles summary, based on the employer's posting.
What you'll do
- Run sponsored events across North America and Latin America, from planning and logistics through on-site delivery and follow-up
- Choose sponsorship tiers and activations based on expected pipeline return, and support contracts and vendor relationships
- Measure leads, influenced opportunities, pipeline, ROI and budget accuracy, then report results with reliable data
- Coordinate regional event plans with marketing, sales and product partners, and improve lead capture and reporting processes
- Use AI tools to speed up event research, vendor reviews, briefing materials and post-event reporting
What you bring
- Four to six years managing lead-generating events in high-tech, B2B or another fast-paced setting
- Experience handling multiple complex events at the same time
- Strong organization and project management across event schedules and budgets
- Reporting and analytical ability, with Salesforce, Tableau, Metabase or a comparable tool
- Comfort using AI tools in regular work and communicating with internal and external partners
Who this fits
This role suits an organized event marketer who can manage concurrent programs, work independently and stay composed when plans change. Expect travel of up to half your time across North America and Latin America, plus flexible evening and weekend hours during event periods. Event days involve standing for extended periods and lifting up to twenty-five pounds.
From the employer
We are a fast-moving, analytically driven B2B marketing team. We show innovative companies how they can improve their applications and get to market faster. We do hundreds of events, thousands of marketing campaigns, research and evangelize ideas that move our industry forward, and more. We are a team of innovators that take exciting and unexpected ideas and bring them to life – and have fun while doing it!
Datadog is seeking an Event Marketing Manager to join our high-performing team and support third-party events and tradeshows across the North America and Latin America regions. As a key member of Datadog's Event Marketing team – the driving force behind our high-impact, experiential marketing programs – you will play a critical role in executing best-in-class events that generate leads, pipeline, and scale our brand presence. With hundreds of events run globally each year, this role requires someone who is highly organized, detail-oriented, and thrives in a fast-paced environment. The ideal candidate has a proven track record of delivering high-quality event experiences, consistently meeting deadlines, and collaborating cross-functionally. If you're passionate about creating impactful brand experiences and excited to help shape Datadog's event footprint across NAMER & LATAM, we'd love to hear from you!
At Datadog, we place value in our office culture - the relationships and collaboration it builds and the creativity it brings to the table. We operate as a hybrid workplace to ensure our Datadogs can create a work-life harmony that best fits them.
What You'll Do:
- Lead Datadog's end-to-end presence at large-scale third-party (sponsored) events in North America & LATAM regions, including strategy, planning, logistics, onsite execution, staffing, audience engagement, and performance measurement.
- Uphold high standards for live event experiences, ensuring strong brand alignment and delivering programs accountable for measurable pipeline contribution — leads generated, opportunities influenced, and pipeline created — with every investment decision defensible with data.
- Evaluate sponsorship packages and make activation investment decisions (tier selection, add-ons, what to cut) grounded in pipeline return; support contract preparation, negotiation, and vendor management.
- Leverage AI tools to accelerate event research, vendor evaluation, briefing documents, post-event reporting, and stakeholder communications — improving speed and quality of outputs.
- Partner closely with broader Marketing teams to ensure cohesive regional planning and integrated execution.
- Collaborate with NAMER and LATAM teams on regional initiatives, share best practices, align workflows, and support select events across regions.
- Enhance operational workflows by improving planning processes, lead capture mechanisms, reporting templates, and execution frameworks.
- Track, analyze, and report on event KPIs, ROI, and budget accuracy; ensure data integrity and timely post-event follow-up.
- Identify new event opportunities, market trends, and innovative experiential approaches to strengthen Datadog's presence in NAMER and LATAM.
- Model calm, professional behavior in high-pressure situations and help foster a positive, proactive, and collaborative team environment.
- Manage event logistics including vendor sourcing, booth configuration, shipping, asset coordination, and onsite operations.
- Ensure seamless onsite execution through detailed planning, strong contingency management, and confident troubleshooting.
- Travel up to 50% to support events in NAMER and LATAM.
Who You Are:
- 4-6 years of event management experience in a high-tech, B2B, or fast-paced environment managing lead-generating events.
- Experience running concurrent, multi-faceted events.
- Strong project management and organizational skills with the ability to manage multiple events, deadlines, and budgets simultaneously.
- Able to stay calm and professional in high-stress, fast-changing event environments.
- Comfortable partnering closely with Sales and Product teams, resolving onsite issues, and communicating clearly with internal and external stakeholders.
- Highly detail-oriented with strong reporting and analytical skills; proficiency with Salesforce, Tableau, Metabase, or similar tools required.
- Comfortable using AI tools (e.g. Claude, ChatGPT, Gemini) in daily workflows; curious about applying AI to streamline event planning, lead enrichment, and reporting.
- Positive, proactive, team-oriented, and able to work independently with minimal oversight.
- Comfortable with flexible hours, including evenings/weekends during event cycles.
- Able to lift up to 25 lbs and stand for extended periods during events.
Datadog values people from all walks of life. We understand not everyone will meet all the above qualifications on day one. That's okay. If you’re passionate about technology and want to grow your skills, we encourage you to apply.
Benefits & Growth:
- Generous and competitive benefits package
- New hire stock equity (RSUs) and employee stock purchase plan
- Continuous career development and pathing opportunities
- Employee-focused best in class onboarding
- Internal mentor and cross-departmental buddy program
- Friendly and inclusive workplace culture
Benefits and Growth listed above may vary based on the country of your employment and the nature of your employment with Datadog.
Datadog offers a competitive salary and equity package, and may include variable compensation. Actual compensation is based on factors such as the candidate's skills, qualifications, and experience. In addition, Datadog offers a wide range of best in class, comprehensive and inclusive employee benefits for this role including healthcare, dental, parental planning, and mental health benefits, a 401(k) plan and match, paid time off, fitness reimbursements, and a discounted employee stock purchase plan.
The reasonably estimated yearly salary for this role at Datadog is:$91,000—$121,000 USDAbout Datadog:
Datadog is the leading observability and security platform for the AI era, providing businesses with unified visibility across the technology stack to manage complexity at scale. It brings applications, infrastructure, data, models, and security into one place, using AI to detect and resolve issues before they impact customers. Trusted globally by Fortune 500 companies and high-growth AI leaders, Datadog enables businesses to move faster with clarity and confidence. Learn more about #DatadogLife on Instagram, LinkedIn, and Datadog Learning Center.
Equal Opportunity at Datadog:
Datadog is proud to offer equal employment opportunity to everyone regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, veteran status, and other characteristics protected by law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. Here are our Candidate Legal Notices for your reference.
Datadog endeavors to make our Careers Page accessible to all users. If you would like to contact us regarding the accessibility of our website or need assistance completing the application process, please complete this form. This form is for accommodation requests only and cannot be used to inquire about the status of applications.
Privacy and AI Guidelines:
Any information you submit to Datadog as part of your application will be processed in accordance with Datadog’s Applicant and Candidate Privacy Notice. For information on our AI policy, please visit Interviewing at Datadog AI Guidelines.
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