GTM Finance - Marketing

cursor Open · verified Aug 17, 2026

On-site San Francisco New York Full-time Mid-level General Marketing

Mid-level General Marketing role at cursor. San Francisco · full-time · no salary stated · we estimate $121,500–$187,500.

Estimated pay

cursor has not published a salary for this role. The figure below is our estimate, not theirs.

$121,500 – $187,500

What the middle half of mid-level general marketing roles in San Francisco paid, among postings that did state a salary.

Worked out from 37 postings that stated pay, median $150,000. Last updated Aug 15, 2026.

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

Guide Marketing leaders on headcount, program spend, and investment tradeoffs
Own lead and pipeline models that support Marketing planning and forecasts
Turn Marketing performance reporting into insights and actions across the business
Build data models with Data and Revenue Operations to clarify the Enterprise funnel
Set ROI and efficiency standards for allocating resources across channels and segments

What you bring

End-to-end GTM Finance ownership, preferably centered on Marketing Finance, in a high-growth company
Experience creating lead and pipeline models used for business planning and forecasting
A practical approach to attribution, ROI, efficiency, and resource allocation when measurement is imperfect
Experience shaping metrics, data models, and reporting with Data and Revenue Operations teams
Ability to structure ambiguous problems, make clear recommendations, and show how analysis changed business decisions

Who this fits

You'll suit a hands-on individual contributor role with a path to hiring and leading a Marketing Finance team. The job is fully in person, based in either the San Francisco or New York office, and fits someone comfortable working directly with senior marketing and go-to-market leaders in a small, fast-growing company.

From the employer

Our mission is to automate coding. The first step in our journey is to build the best tool for professional programmers, using a combination of inventive research, design, and engineering. Our organization is very flat, and our team is small and talent dense. We particularly like people who are truth-seeking, passionate, and creative. We enjoy spirited debate, crazy ideas, and shipping code.

About the role

Cursor is growing rapidly, with ambitious goals to accelerate growth even further. In order to do so, we need to build a highly performant customer acquisition machine and Marketing function.

In support of these ambitions, we're looking for someone to own Marketing Finance end-to-end on our GTM Finance team. You'll be the primary finance partner to Marketing leadership – owning the top-of-funnel and pipeline models, building the ROI and efficiency frameworks that guide where we deploy investment, and working cross-functionally with Data and Revenue Operations to design the infrastructure that makes it all possible. The role will be an IC to start with a clear path toward building and developing a team in the not-so-distant future.

We're in-person with cozy offices in North Beach, San Francisco and Manhattan, New York, complete with well-stocked libraries. This person will need to be full time in our SF or NY office.

What you’ll do

Partner with Marketing leadership to manage headcount and program spend, and serve as their primary finance thought partner on decision-making and tradeoffs
Own and improve our top-of-funnel lead and pipeline model for both planning and forecasting
Build and deliver regular reporting on Marketing performance that produces real insights – not just dashboards – and drives action across the business
Work with Data and Revenue Operations to design data models that accurately measure what matters and provide better visibility into our Enterprise funnel
Establish the Marketing ROI and efficiency frameworks that determine and support resource allocation across channels, programs, and segments
Build the function: hire, develop, and eventually lead a team as the scope of Marketing Finance grows

You may be a fit if

You've owned part or all of a GTM Finance function end-to-end – ideally with a focus on Marketing Finance – at a high-growth company, partnering directly with senior GTM leaders
You've built top-of-funnel and pipeline models that the business actually used to plan and forecast, and you can balance accuracy, simplicity, and usability for all audiences
You have a strong perspective on attribution, ROI, and efficiency frameworks, and you've used them to drive real resource allocation decisions – including in cases where attribution is messy or unit economics are unconventional
You've worked closely with Data and RevOps teams to influence metrics definitions, data models, and reporting structures, and you know how to ship that work cross-functionally
You're high-slope and high-agency – you can take complex, ambiguous problems and bring structure, clarity, and a clear recommendation
You produce outputs that drive action rather than "report on the weather," and you can point to specific examples of insights that changed how a business operated
You're excited to build a team over time and have a thoughtful view on the kind of culture you want to create