Content Marketing Manager (German-speaking Market)

Clera getclera.com Open · verified Aug 19, 2026

On-site Vienna Full-time Manager Content Marketing

Mid-level Content Marketing role at Clera. Vienna · full-time · €65,000–€100,000 base.

SalaryStated by Clera

€65,000 – €100,000

Base salary for this role, in EUR per year, as published in the posting.

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

You'll own content strategy and delivery for the German-speaking market
You'll shape the German brand voice across the journey from awareness to retention
You'll create website, landing-page, paid-channel, and YouTube or social ad copy
You'll build organic social plans and coordinate content with creators, customers, and influencers
You'll refine messaging through A/B tests, user research, performance data, positioning, and go-to-market work

What you bring

You have at least four years in content, copywriting, or growth marketing
You write marketing copy at a native level in German and communicate fluently in English
You have experience in B2B SaaS or another rapidly growing software business
You understand performance marketing, conversion copy, A/B testing, and data-led message refinement
You have scripted YouTube and paid-social ads, built organic social strategies, and worked with external creators, customers, or influencers

Who this fits

You’ll suit a high-ownership role in a fast-moving startup where strategy and hands-on execution sit together. You must work onsite in Vienna, either already based there or willing to relocate. Remote work and visa sponsorship are not available.

From the employer

About the Role

We're a fast-growing, Vienna-based B2B SaaS startup in the AI-powered business communication space — building technology that helps small and medium-sized enterprises automate their phone interactions around the clock. With a recent Seed A/B raise behind us and a team scaling rapidly, we're looking for a Content Marketing Manager to own our presence and messaging in the German-speaking market.

This is a high-ownership role at the intersection of strategy and execution. You'll define the brand voice for German-speaking audiences, craft content across the entire customer journey, and work closely with a driven, ambitious team to accelerate growth. If you thrive in fast-paced startup environments and love turning complex ideas into compelling copy, this role is for you.

What You'll Do

Own the end-to-end content marketing strategy and execution for the German-speaking market.
Define and steward the brand voice across all customer journey stages — awareness through retention.
Write and manage website copy and landing pages tailored to German-speaking audiences.
Produce high-converting copy for paid marketing channels.
Script ad creatives for YouTube and Paid Social platforms.
Develop and execute organic content strategies across relevant social platforms.
Collaborate with creators, customers, and influencers to produce authentic, resonant content.
Drive continuous improvement through A/B testing, user research, and performance insights.
Contribute to product positioning and go-to-market messaging strategy.

What We're Looking For

Must-haves:

4+ years of experience in Content Marketing, Copywriting, or Growth Marketing roles.
Native-level German writing skills with a sharp instinct for marketing copy.
Solid background in B2B SaaS or a fast-growing software environment.
Strong understanding of performance marketing and conversion-focused copywriting.
Hands-on experience with A/B testing and using performance data to refine messaging.
Experience scripting ad creatives for YouTube and Paid Social.
Proven ability to build and execute organic social content strategies.
Experience collaborating with external creators, customers, and influencers.
Fluent English for internal and cross-functional communication.

Nice-to-haves:

Experience marketing AI products or voice/conversational technology.
Background in user research for marketing insights.
Familiarity with SEO best practices for organic content strategy.

Compensation & Benefits

Salary: €65,000 – €100,000 per year, depending on experience.
Opportunity to be an early, high-impact hire at a well-funded, high-growth startup.
Work directly with a senior, cross-functional team in a collaborative environment.

Please note: visa sponsorship is not available for this role.

Location

This is an on-site role based in Vienna, Austria. We're looking for candidates who are already based in Vienna or willing to relocate. Remote work is not available for this position.