Content Marketing Manager, German-speaking Market
At a glance
Manager-level Content Marketing role at Clera. Vienna · full-time · €65,000–€85,000 base.
growthroles summary, based on the employer's posting.
What you'll do
- Set content direction for German-speaking audiences and shape the brand voice throughout the customer journey
- Write website, landing page and paid-channel copy designed to convert
- Script YouTube and paid-social ads, then build organic social plans with creators, customers and influencers
- Use user research, A/B tests and performance results to sharpen messaging and support product positioning and go-to-market work
What you bring
- At least four years in content marketing, copywriting or growth marketing
- Native-level German with strong marketing writing, plus fluent English
- Background in B2B SaaS or a fast-growing software setting, with performance marketing and conversion-copy skills
- Hands-on work with A/B testing, social content planning and scripting YouTube and paid-social ads
Who this fits
This role suits a content marketer who can write persuasive German copy and work across paid and organic channels. You'll work on-site in Vienna, Austria. Visa sponsorship is unavailable.
From the employer
About the Role
Own content marketing for the German-speaking market at a growing AI communications software company. You will shape the brand voice across the customer journey and create content that helps businesses understand and trust AI-powered communication tools.
What You'll Do
Develop and execute content marketing strategy for the German-speaking market.
Manage website and landing page copy, and write conversion-focused copy for paid marketing channels.
Script ad creatives for YouTube and paid social platforms.
Build organic content strategies across social platforms and collaborate with creators, customers, and influencers.
Use user research, A/B testing, and performance insights to improve messaging.
Contribute to product positioning and go-to-market messaging.
What We're Looking For
At least 4 years of experience in content marketing, copywriting, or growth marketing.
Native German proficiency with excellent German marketing writing skills, plus fluent English.
Experience in B2B SaaS or a fast-growing software environment.
Understanding of performance marketing and conversion-focused copywriting.
Experience with A/B testing, social content strategy, and scripting ads for YouTube and paid social.
Experience collaborating with creators, customers, or influencers, and contributing to product positioning or go-to-market messaging.
Experience with AI products, voice technology, user research, or SEO is beneficial.
Compensation & Benefits
Base salary: €65,000 to €85,000 annually. Visa sponsorship is not available.
Location
On-site in Vienna, Austria.
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