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Content Marketing Manager (German-speaking Market)

Clera getclera.com Open · verified Aug 16, 2026
On-site Vienna Full-time Manager Content Marketing

Mid-level Content Marketing role at Clera. Vienna · full-time · €65,000–€100,000 base.

SalaryStated by Clera
€65,000 – €100,000
Base salary for this role, in EUR per year, as published in the posting.
Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

  • Own the German-market content plan from strategy through delivery
  • Shape a consistent brand voice across the full customer journey
  • Write German website and landing-page copy designed to convert
  • Create paid-channel copy and video ad scripts for YouTube and social campaigns
  • Grow organic social content while improving messaging through tests, research, and results

What you bring

  • Bring at least four years of experience across content, copywriting, or growth marketing
  • Write persuasive German marketing content at a native level
  • Have worked in B2B SaaS or a rapidly growing software company
  • Apply performance marketing, conversion copywriting, A/B testing, and data-based message refinement
  • Script ads for YouTube and paid social, build organic social plans, work with external partners, and communicate fluently in English

Who this fits

This role suits you if you move quickly, handle ambiguity, experiment with messaging, and take ownership in a lean team. You’ll work onsite from the Vienna office, with no remote arrangement or visa sponsorship available.

From the employer

About the Role

We're a fast-growing, European-founded AI communication platform helping small and medium-sized businesses automate their phone calls — from customer service and order processing to appointment scheduling. With a team of ~50 people and strong backing from top-tier investors (Seed/Series A stage), we're on an ambitious growth trajectory and expanding rapidly across European markets.

We're looking for a Content Marketing Manager to own our content strategy and execution for the German-speaking market. This is a high-impact, high-ownership role where you'll define our brand voice, drive organic growth, and craft performance-oriented copy across the full customer journey — all from our Vienna office.

What You'll Do

  • Own content marketing strategy and execution for the German-speaking market end-to-end.

  • Define and maintain a compelling, consistent brand voice across all customer journey stages.

  • Write and manage website copy and landing pages optimised for conversion in German.

  • Produce high-performing copy for paid marketing channels including YouTube and Paid Social.

  • Script ad creatives for video and social advertising campaigns.

  • Develop and execute organic content strategies across social platforms.

  • Collaborate with creators, customers, and influencers to produce authentic, resonant content.

  • Use A/B testing, user research, and performance data to continuously improve messaging effectiveness.

  • Contribute to product positioning and go-to-market messaging as the company scales.

What We're Looking For

Must-haves:

  • 4+ years of experience in Content Marketing, Copywriting, or Growth Marketing.

  • Native-level German writing skills with proven ability to craft compelling marketing content in German.

  • Experience in a B2B SaaS or fast-growing software environment.

  • Strong grasp of performance marketing principles and conversion-focused copywriting.

  • Hands-on experience with A/B testing and using performance insights to refine messaging.

  • Experience scripting ad creatives for YouTube and Paid Social channels.

  • Track record of building and executing organic social content strategies.

  • Experience collaborating with external creators, customers, and influencers.

  • Fluent English for team-wide professional communication.

Nice-to-haves:

  • Experience marketing AI products or voice/communication technology.

  • Background in conducting user research to inform marketing strategy.

  • Familiarity with SEO best practices for organic content.

You'll thrive here if you: enjoy moving fast, embrace ambiguity, love experimenting with messaging, and take genuine ownership of outcomes in a lean, ambitious team.

Please note: Visa sponsorship is not available for this role.

Compensation & Benefits

  • Salary: €65,000 – €100,000 per year, depending on experience.

  • Opportunity to make a significant mark in a high-growth, well-funded startup at an early stage.

  • Work alongside a driven, international team in one of Europe's most liveable cities.

Location

This is an on-site role based in Vienna, Austria. We work together in person and believe in the energy and speed that comes from a co-located team. Remote or fully distributed arrangements are not available for this position.

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