Community Marketing Liaison - Inpatient Rehabilitation Hospital
At a glance
Mid-level Community Marketing role at Clearskyhealth. Harker Heights · full-time.
Pay not stated Community Marketing salary
Growth Roles summary, based on the employer's posting.
What you'll do
- Build referral relationships with physicians, case managers, discharge coordinators, home health groups, and clinics
- Manage an assigned territory by creating, measuring, and refining plans using data, trends, and hospital needs
- Use market information to uncover potential business opportunities and support referral growth
- Organize community marketing and public relations work, including conferences, seminars, advertising, and media relations
- Support communications efforts that increase awareness of the hospital’s programs among community audiences
What you bring
- At least two years of healthcare marketing experience is required
- A bachelor’s degree in marketing or a related discipline is preferred
- You maintain a current driver’s license, acceptable driving history, and insurability
- You can explain how patient mix, regulations, and reimbursement affect hospital operations
- You bring strong relationship-building, organization, critical thinking, and written and verbal communication skills
Who this fits
This role suits a personable healthcare marketer who can build professional referral relationships and manage territory work independently. Expect substantial standing, walking, and driving, along with lifting up to twenty-five pounds and routine computer use.
From the employer
Are you a dedicated marketing professional with a strong background in healthcare?
We are searching for a new liaison to add to our team—someone that is bold, driven, and highly personable. If that sounds like you, apply today! We'd love to connect and see if this would be a good mutual fit.
The Community Liaison is responsible for building referral source relationships in a variety of settings, including home health and clinics, and for supporting the Hospital’s marketing and communications initiatives to build community awareness of the Hospital’s programs. This position must integrate company values into daily practice.
Essential Functions
- Develops relationships with potential referral resources, including physicians, case managers, and discharge coordinators.
- Maintains a territory as assigned by the Director of Marketing and Business Development (DMBD).
- Develops, implements, evaluates, and refines territory plans based upon data, trends, market needs, and Hospital needs. Uses specific market analysis data to help identify potential new business opportunities.
- Facilitates marketing activities with community members, home health organizations, physicians, and other community resources.
- Coordinates specific marketing and public relations activities such as exhibits at conferences, seminars/in-services, advertising, media relations, government relations, etc. as assigned by the DMBD.
- Completes required trainings, as assigned.
Minimum Job Requirements
Minimum Education & Experience
- Bachelor’s degree in Marketing or related field preferred.
- 2 years marketing experience in healthcare required
Required Licenses, Certifications, and/or Documentation
- Must maintain acceptable driving record, current driver’s license, and insurability.
Required Knowledge, Skills, and Abilities
- Demonstrates high ethical standards in selling company programs and services
- Demonstrates an understanding of patient mix, regulatory requirements, reimbursement, etc. that impact overall hospital operations.
- Demonstrates critical thinking skills.
- Ability to build and maintain professional relationships that drive referrals.
- Effective organizational and time management skills.
- Effective written and verbal communication skills.
Physical Requirements Over the Course of a Shift
- A significant amount of standing, walking, and driving.
- Lifting/exerting of up to 25 lbs.
- Sufficient manual dexterity to operate equipment and computer keyboard.
- Close vision and the ability to adjust focus.
- Ability to hear overhead pages.
Not this one either?
Claude or ChatGPT reads the other 86,068 for you.
Get better matches →