Marketing Executive Coordinator

Choicehotels Open · verified Aug 17, 2026

North Bethesda MD - Corporate Full-time Mid-level General Marketing

Mid-level General Marketing role at Choicehotels. North Bethesda MD - Corporate · full-time · $80,000–$117,552 base.

SalaryStated by Choicehotels

$80,000 – $117,552

Base salary for this role, in USD per year, as published in the posting.

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

You’ll coordinate schedules and travel for the CMO plus as many as three marketing VPs
You’ll steer marketing projects from kickoff to close, tracking plans, budgets, risks, and approvals
You’ll connect brand, digital, communications, loyalty, vendors, and agencies around shared work
You’ll maintain dashboards, KPIs, records, and status updates for departmental operations
You’ll lead status meetings, follow up on commitments, and escalate obstacles when needed

What you bring

At least five years in executive support, project management, marketing operations, or a related area
Experience handling simultaneous projects in a corporate or marketing setting, with senior executive support preferred
Advanced ability with Microsoft Office Suite and collaboration tools, plus project management tool experience
Strong PowerPoint or equivalent skills for building presentations
A bachelor’s degree in marketing, business, communications, project management, or a related field, or equivalent work experience

Who this fits

You’ll suit a self-directed, highly organized operator who can balance executive assistance with marketing project ownership and handle confidential information carefully. This full-time role is based at Choice’s corporate office in North Bethesda, Maryland. You’ll work across marketing functions, internal teams, external partners, vendors, and agencies while managing competing priorities.

From the employer

Job Summary

The Executive Marketing Assistant plays a strategic support role, providing high-level executive assistance to the Chief Marketing Officer and senior marketing leadership while also managing key marketing projects across the organization. This role ensures leadership priorities are executed efficiently, enables effective cross-functional collaboration, and supports the successful delivery of marketing initiatives. The position combines executive support responsibilities with project management oversight to drive operational excellence within a dynamic marketing environment. The role operates with a high level of autonomy, organization, and attention to detail.

Responsibilities

Executive Support

Manage complex calendars, scheduling, and travel arrangements for the CMO and up to three Vice Presidents
Coordinate and prioritize executive communications, requests, and action items
Prepare agendas, presentations, reports, and briefing materials for leadership meetings
Coordinate leadership meetings, executive reviews, and board-level presentations
Serve as a liaison between executive leadership, internal teams, and external partners
Handle highly confidential information with discretion and professionalism
Track follow-ups and ensure timely completion of deliverables and commitments

Marketing Project Management

Manage and coordinate marketing projects from initiation through completion, ensuring alignment with timelines, budgets, and objectives
Develop project plans, timelines, and status reporting for cross-functional initiatives
Conduct research and support strategic marketing initiatives
Facilitate collaboration across marketing functions including brand, digital, communications, and loyalty
Monitor project progress, identify risks, and escalate issues appropriately
Lead project status meetings and maintain documentation
Track deliverables, dependencies, approvals, and milestones
Coordinate with vendors, agencies, and partners

Department Operations & Coordination

Support annual planning processes and track departmental goals and engagement initiatives
Develop and maintain project tracking tools, workflows, and dashboards
Monitor project performance and key departmental KPIs
Support internal communications and employee engagement efforts
Coordinate team meetings, offsites, and special events
Maintain organized records of marketing initiatives and business documentation

QUALIFICATIONS

Employment Experience

5+ years of experience in executive support, project management, marketing operations, or a related field
Experience supporting senior or C-level executives preferred
Experience managing multiple, concurrent projects in a corporate or marketing environment

Technical Skills

Advanced proficiency in Microsoft Office Suite and collaboration tools
Experience with project management tools
Strong presentation development skills (PowerPoint or equivalent)

Additional Skills & Competencies

Exceptional organizational and time management skills
Strong written and verbal communication skills
Ability to manage competing priorities and work independently
Strong attention to detail and problem-solving capabilities
Professional judgment and ability to handle sensitive information confidentially
Experience working cross-functionally within a marketing environment

Education Requirements

Bachelor’s degree in Marketing, Business Administration, Communications, Project Management, or related field or equivalent combination of education and work experience

Salary Range

The salary range for this position is $80,000.00 to $117,552.00.

Choice prioritizes our associate wellbeing by offering a comprehensive benefits program that is both competitive and flexible to help you achieve your wellbeing goals - here are just a few:

Competitive compensation and benefits, including medical, dental, and vision coverage
Leave and paid time-off for holidays, vacation, personal, family, volunteer, sick, jury duty, bereavement, military, and religious observance
Financial benefits for retirement and health savings
Employee recognition programs
Discounts at Choice hotels worldwide

About Choice

Choice Hotels International, Inc. (NYSE: CHH), is one of the largest lodging franchisors in the world. With 7,500 hotels in 45+ countries and territories, we offer a range of high-quality lodging options in the upper upscale, upper midscale, midscale, extended stay, and economy segments. We’re the hotel company for those who choose to bet on themselves — the striver, the dreamer, the entrepreneur — because that’s who we are, too.

At Choice, we are united by the simple belief that tomorrow will be even better than today — for associates, our company, and our franchisees. At our worldwide corporate headquarters in North Bethesda, Maryland, at our technology center in Scottsdale, Arizona, and through our associates around the globe, every voice is heard and every idea is listened to, no matter what area of the company they come from. We are united in supporting the entrepreneurial dreams of our thousands of franchise owners, which propels us forward — giving our work at Choice a purpose larger than our business.

Our corporate office locations:

North Bethesda, MD — Located at Pike & Rose, our worldwide headquarters is less than 15 miles from Washington, D.C., one block away from the North Bethesda Metro station, with easy access to I-495, complimentary parking, electronic charging stations, restaurants and retail.

Scottsdale, AZ — Located at the northwest corner of Loop 101, the Scottsdale office is home to our technology, eCommerce and customer service organizations, with easy access to complimentary parking, electronic charging stations, restaurants and retail.

Minneapolis, MN — Select roles are based in our Minneapolis office on Highway 394, near the intersection with Highway 100, only five minutes from downtown.

Field/Remote — Select roles designated as field/remote will require associates to work from a home office, connecting virtually with Choice team members and leadership on Zoom, with possible required travel depending on the role.

Choice’s Cultural Values

Choice’s Leadership Principles

Act with Intention | Lead with Authenticity | Grow & Deliver